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NY Times in trouble: advertising down 16%, may struggle to service debt
The Inquisitr ^ | October 24, 2008 | Henry Blogdet

Posted on 10/24/2008 12:56:29 AM PDT by 2ndDivisionVet

The New York Times released their 3rd quarter results today, adding to the doom and gloom in the newspaper market with declining advertising and debt issues.

The company reported 3rd quarter net income of $6.5 million, compared to $13.4 million for the same period last year.

Advertising declined 16% in the quarter after reporting an 11% fall for the first half of the year. Print advertising took the biggest hit with an 18.3% fall for the quarter, with classified advertising down 28%. Online advertising was up 10.2% off an increase of 16% at about.com, but the online gains were not enough to offset the decline in print, with online advertising making up 12.4% of advertising revenue for the company, but up from 10.6% for the same time last year.

The bright news is that the decline in advertising slowed in September, hitting 14.1% for the month vs 15.9% August and nearly 18% in July.

The NY Times’ exposure to debt may cause serious issues for the company, with Moody’s Investor Service placing the company on review, the first step towards a downgrade of NY Times’ debt status to what the WSJ referred to as “junk territory.” The company confirmed issues with servicing their existing debt of $1.1 billion with only $46 million cash at hand.


TOPICS: Business/Economy; Culture/Society; Extended News; News/Current Events; Politics/Elections; US: New York
KEYWORDS: antiamericanleft; dinosaurmedia; drivebymedia; leftwingconspiracy; media; msm; newspapers; newyorktimes; nytimes; propagandawingofdnc
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To: 2ndDivisionVet

Hey, they denigrate more than half of the population in this Country. They encourage murdering babies. They support releasing convicted murderers. They are 100% behind any and every anti-American movement I have ever heard of.

Oh yeah, that’s a brilliant business model. A real value proposition.


21 posted on 10/24/2008 1:40:05 AM PDT by papasmurf (I ain't your Daddy's Conservative, OK?)
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To: 2ndDivisionVet

I know a sure-fire way to get their ad revenues back up and save themselves... They might try enforcing even just the most basic journalistic ethics, or at least be honest and say they are a liberal-biased newspaper instead of pretending they’re unbiased.


22 posted on 10/24/2008 1:45:52 AM PDT by LibertyRocks ( http://LibertyRocks.wordpress.com ~ Pro-Palin & NObama Gear : http://cafepress.com/NO_ObamaBiden08)
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To: Allegra
New York Times?

What is the New York Times?

Is it like Medieval Times? Can you get a good burger there?

23 posted on 10/24/2008 1:47:17 AM PDT by ME-262 (Stick it to the Man! - Demand term limits now!)
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To: exist

it’s more fundamental than that. I mean, look at the NY Sun.
Newspapers are simply obsolete in the internet era.


24 posted on 10/24/2008 1:51:12 AM PDT by ari-freedom (Obama: If we are going into war, then all of us go, not just some.)
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To: 2ndDivisionVet

The further down they go, the more vicious they get. They’re like a cornered animal.


25 posted on 10/24/2008 1:51:25 AM PDT by PressurePoint
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To: 2ndDivisionVet

More news on the same subject: The Tribune Co. is in the same boat as the NY Times. Debt fianacing to maintain
operations.


26 posted on 10/24/2008 1:51:37 AM PDT by ChiMark
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To: 2ndDivisionVet
They need to bring in some help from The Weekly World News. The reporting would still be half-*ssed. But at least it would be entertaining.
27 posted on 10/24/2008 1:58:35 AM PDT by PressurePoint
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To: PressurePoint

I miss the Weekly World News....my dream was to get a job as a writer there....it was like the adult version of Mad Magazine!

After the NYT’s coverage of Abu Ghrab, I feel that justice is creeping upon them.


28 posted on 10/24/2008 2:09:09 AM PDT by Loud Mime (How would you feel if your parents controlled your life? The same with government?)
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To: Loud Mime

Just wait for the NYT to go to pelosi an reid for a bailout because the NYT is “too historic to fail”


29 posted on 10/24/2008 2:14:14 AM PDT by longtermmemmory (VOTE! http://www.senate.gov and http://www.house.gov)
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To: 2ndDivisionVet

You have to wonder at the galactic stupidity of those who run the Slimes. Their business is obviously failing and yet they willfully alienate a HUGE part of their potential customer base because of their bias. The same can be said about the declining fortunes of the networks and the other liberal rags.

Isn’t the definition of insanity doing the same thing over and over again while expecting a different result each time?


30 posted on 10/24/2008 2:20:16 AM PDT by 101voodoo
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To: PressurePoint

The New York “Badger” Times.


31 posted on 10/24/2008 2:20:52 AM PDT by LiveFreeOrDie2001 (It's not Obama, it's O-bey-me !!!)
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To: 2ndDivisionVet

Don’t worry, Obama will see that Federal money bails this very necessary Socialist/Marxist voice out of trouble. It will become the official Obama information and accomplishment agency for his newly “changed” America.


32 posted on 10/24/2008 2:22:19 AM PDT by PSYCHO-FREEP (Sara Palin; The Orca in a bay of Democrat Belugas!)
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To: screaminsunshine
"Kind of like the casino gamblers who like blackjack because “my money lasts longer”.

LOL, that would be me. At least I'm smart enough to bring with me only what I can afford to lose and disciplined enough to walk away when I lose it.

33 posted on 10/24/2008 2:22:54 AM PDT by 101voodoo
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To: 2ndDivisionVet

That’s what happens when Commies attempt to run a capitalist operation.

Guaranteed failure - good riddens, lousy leftist parasites.


34 posted on 10/24/2008 2:32:40 AM PDT by Boucheau
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To: 2ndDivisionVet

It’s time to convert the New York Times building to “spread the wealth around.” Give the building a worthwhile purpose. Make it a homeless shelter for our less fortunate communist comrades.


35 posted on 10/24/2008 2:34:11 AM PDT by NoControllingLegalAuthority
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To: avant_garde

I like the way you think. Go for the jugular and don’t let up! This rag needs to die a slow and painful death. A boycott of their advertisers right now would be beyond perfect.


36 posted on 10/24/2008 3:51:45 AM PDT by RU88 (The false messiah can not change water into wine any more than he can get unity from diversity.)
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To: 2ndDivisionVet

Not to worry. Presidentissimo Obama will issue a bailout for the NYT on the first day of his regime.


37 posted on 10/24/2008 3:54:49 AM PDT by Fresh Wind (10 years on Free Republic. Yikes!)
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To: 2ndDivisionVet

NYT ,,,,,, chickens comin’ home to roost . . .


38 posted on 10/24/2008 4:04:45 AM PDT by lionheart 247365 ((Socialism . . . a catalyst for apathy on the road to communism ))
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I can’t wait until the Fairness Doctrine comes along! The NY Times will be balanced then!


39 posted on 10/24/2008 4:08:21 AM PDT by NeoConfederate
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To: 2ndDivisionVet

Maybe the commies can help, only fair. tit for tat.


40 posted on 10/24/2008 4:12:01 AM PDT by Waco ( G00d bye 0'bomber)
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