Posted on 07/24/2007 7:50:40 AM PDT by abb
Dan Rather, who last month accused broadcast networks of dumbing down and tarting up their newscasts, said he can foresee a time when media company executives retreat from evening news production.
I think well see the time when someone at the top says, We can give this time back to affiliates, Mr. Rather said Monday in a discussion with TelevisionWeek Publisher and Editorial Director Chuck Ross at the Cable & Telecommunications Association for Marketing convention in Washington.
Mr. Rather, who now anchors Dan Rather Reports, a weekly news show on Mark Cubans HDNet, said media executives focus on audience ratings and attracting certain age groups of viewers is eroding the quality of the newscasts.
The tendency is to dumb it down and sleaze it up, Mr. Rather said, echoing statements he made last month. Those earlier comments, made in response to a question about current Evening News anchor Katie Couric, started a back-and-forth with CBS CEO Les Moonves, who took issue with Mr. Rathers remarks.
Today, Mr. Rather said his criticisms of the CBS news program didnt include anything he wasnt hearing from inside the CBS organization.
CBS spokesman Dana McClintock declined to comment on Mr. Rathers statements.
Mr. Rather today said he doesnt know whether Ms. Couric is the right person to lead Evening News, noting it will take more time to determine whether viewers embrace her.
Its been a short time, Mr. Rather said. Asked whether he thinks Ms. Couric will work as anchor, he said, The odds are longer now.
Mr. Rather said any disappointment with the ratings for Evening News under Ms. Couric must be analyzed in context of the high expectations created by CBS executives including Mr. Moonves.
Promotion of Ms. Couric as anchor included a listening tour she conducted to see what viewers were interested in seeing on the nightly newscast. Mr. Rather said CBS and Ms. Couric could have secured a coup had she gone to Lebanon instead, as the conflict there between Hezbollah and Israel was escalating at the time and would have helped her bolster her reputation as a newshound.
Returning nightly broadcast news reports to traditional journalistic values will help them avoid the clear and present danger they face of becoming dinosaurs, Mr. Rather said.
Mr. Rather said his primary challenge at HDNet is creating news content that is as good as the high-definition picture the network sends out.
I would like to build something that lasts in terms of integrity, Mr. Rather said.
The television industrys transition from standard definition to HD will eventually be seen as being as profound as its change from black-and-white to color, he said.
“Dan Rather, who last month accused broadcast networks of dumbing down and tarting up their newscasts”
He has to understand though that it takes two cheeks to make a full ass. One cheek like him is just a half ass.
I would like to build something that lasts in terms of integrity, Mr. Rather said.
integrity:Mr. Rather believes that whatever makes journalists seem important is good for the country - and that nothing else has any significance. That is why, in his opinion, journalism is "objective" by definition. And why people who are not journalists but who believe that nothing actually matters except PR, and who therefore toady to journalism unreservedly, are "liberals" and "progressives." And why those who think that reality matters are "conservatives" or "right wingers."
- Steadfast adherence to a strict moral or ethical code.
- The state of being unimpaired; soundness.
- The quality or condition of being whole or undivided; completeness.
Since that is what he believes, "The quality or condition of being whole or undivided" would require that he say so openly.
He’s been half-assed for years.
Not to worry Dan, you have, though not in the way you'd like.
Trying to influence a Presidential election with fraudulent documents and then claiming they were "fake but accurate" will be known and studied for generations to come.
'We can give this time back to affiliates,'Strange bedfellow syndrome seeing Rath support your premise that broadcast news will end after the '08 elections.
The television industrys transition from standard definition to HD will eventually be seen as being as profound as its change from black-and-white to color, he said.Radio's profound change from AM to FM failed to stave off TV's ascendancy just as TV's HD will fail to stave off Inet ascendancy.
I would like to build something that lasts in terms of integrity, Mr. Rather said.
That has to be the most BS-laden statement I have ever read.
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He can do it! His buddies from Cuba and Arkansas will help!
Whenever I am skimming through the channel guide on DirecTV, I see his "Report" and click on it to see what his "topic" for the show is going to be for the evening.
2 out of 3 times he is going off on some Anti-Bush screed-a-torial on either Iraq or Katrina.
My wife and I have started calling his show "Ahab Reports."
Captain Ahab: "Blacksmith, I set ye a task. Take these harpoons and lances. Melt them down. Forge me new weapons that will strike deep and hold fast. But do not douse them in water; they must have a proper baptism. What say ye, all ye men? Will you give as much blood as shall be needed to temper the steel?"
Quite simple, really. Fill the massive void currently not being addressed by anyone on T.V.
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