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Rather Says Odds Getting Longer for Couric (Dinosaur Media DeathWatchâ„¢)
TV Week ^ | July 23, 2007 | Greg Baumann

Posted on 07/24/2007 7:50:40 AM PDT by abb

Dan Rather, who last month accused broadcast networks of dumbing down and tarting up their newscasts, said he can foresee a time when media company executives retreat from evening news production.

“I think we’ll see the time when someone at the top says, ‘We can give this time back to affiliates,’” Mr. Rather said Monday in a discussion with TelevisionWeek Publisher and Editorial Director Chuck Ross at the Cable & Telecommunications Association for Marketing convention in Washington.

Mr. Rather, who now anchors “Dan Rather Reports,” a weekly news show on Mark Cuban’s HDNet, said media executives’ focus on audience ratings and attracting certain age groups of viewers is eroding the quality of the newscasts.

“The tendency is to dumb it down and sleaze it up,” Mr. Rather said, echoing statements he made last month. Those earlier comments, made in response to a question about current “Evening News” anchor Katie Couric, started a back-and-forth with CBS CEO Les Moonves, who took issue with Mr. Rather’s remarks.

Today, Mr. Rather said his criticisms of the CBS news program didn’t include anything he wasn’t hearing from inside the CBS organization.

CBS spokesman Dana McClintock declined to comment on Mr. Rather’s statements.

Mr. Rather today said he doesn’t know whether Ms. Couric is the right person to lead “Evening News,” noting it will take more time to determine whether viewers embrace her.

“It’s been a short time,” Mr. Rather said. Asked whether he thinks Ms. Couric will work as anchor, he said, “The odds are longer now.”

Mr. Rather said any disappointment with the ratings for “Evening News” under Ms. Couric must be analyzed in context of the high expectations created by CBS executives including Mr. Moonves.

Promotion of Ms. Couric as anchor included a “listening tour” she conducted to see what viewers were interested in seeing on the nightly newscast. Mr. Rather said CBS and Ms. Couric could have secured a coup had she gone to Lebanon instead, as the conflict there between Hezbollah and Israel was escalating at the time and would have helped her bolster her reputation as a newshound.

Returning nightly broadcast news reports to traditional journalistic values will help them avoid the “clear and present danger” they face of becoming dinosaurs, Mr. Rather said.

Mr. Rather said his primary challenge at HDNet is creating news content that is as good as the high-definition picture the network sends out.

“I would like to build something that lasts in terms of integrity,” Mr. Rather said.

The television industry’s transition from standard definition to HD will eventually be seen as being as profound as its change from black-and-white to color, he said.


TOPICS: Business/Economy; News/Current Events
KEYWORDS: cbsnews; couric; dbm; rather; television
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To: All

“Dan Rather, who last month accused broadcast networks of dumbing down and tarting up their newscasts”


That’s rich coming from “fake but accurate” Dan....:^)


21 posted on 07/24/2007 9:33:08 AM PDT by az_gila (AZ - need less democrats)
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To: Eric in the Ozarks

He has to understand though that it takes two cheeks to make a full ass. One cheek like him is just a half ass.


22 posted on 07/24/2007 10:28:00 AM PDT by bilhosty
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To: HIDEK6
Mr. Rather said his primary challenge at HDNet is creating news content that is as good as the high-definition picture the network sends out.

“I would like to build something that lasts in terms of integrity,” Mr. Rather said.

integrity:
  1. Steadfast adherence to a strict moral or ethical code.
  2. The state of being unimpaired; soundness.
  3. The quality or condition of being whole or undivided; completeness.
Mr. Rather believes that whatever makes journalists seem important is good for the country - and that nothing else has any significance. That is why, in his opinion, journalism is "objective" by definition. And why people who are not journalists but who believe that nothing actually matters except PR, and who therefore toady to journalism unreservedly, are "liberals" and "progressives." And why those who think that reality matters are "conservatives" or "right wingers."

Since that is what he believes, "The quality or condition of being whole or undivided" would require that he say so openly.


23 posted on 07/24/2007 10:55:01 AM PDT by conservatism_IS_compassion (The idea around which liberalism coheres is that NOTHING actually matters except PR.)
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To: bilhosty

He’s been half-assed for years.


24 posted on 07/24/2007 10:55:49 AM PDT by Eric in the Ozarks (BTUs are my Beat.)
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To: abb
“The tendency is to dumb it down and sleaze it up,” Mr. Rather said

Good heavens, Dan Blather, that describes your entire career as a so-called 'journalist' -- what makes you think anything has changed in the "fake but accurate" news department????
25 posted on 07/24/2007 10:58:32 AM PDT by Enchante (Reid and Pelosi Defeatocrats: Surrender Now - Peace for Our Time!!)
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To: abb
“I would like to build something that lasts in terms of integrity,” Mr. Rather said.

Not to worry Dan, you have, though not in the way you'd like.

Trying to influence a Presidential election with fraudulent documents and then claiming they were "fake but accurate" will be known and studied for generations to come.

26 posted on 07/24/2007 11:06:22 AM PDT by RJL
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Comment #27 Removed by Moderator

To: abb
'We can give this time back to affiliates,'
Strange bedfellow syndrome seeing Rath support your premise that broadcast news will end after the '08 elections.
The television industry’s transition from standard definition to HD will eventually be seen as being as profound as its change from black-and-white to color, he said.
Radio's profound change from AM to FM failed to stave off TV's ascendancy just as TV's HD will fail to stave off Inet ascendancy.
28 posted on 07/24/2007 12:07:24 PM PDT by Milhous (There are only two ways of telling the complete truth: anonymously and posthumously. - Thomas Sowell)
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To: HIDEK6

“I would like to build something that lasts in terms of integrity,” Mr. Rather said.
That has to be the most BS-laden statement I have ever read.

>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>

He can do it! His buddies from Cuba and Arkansas will help!


29 posted on 07/25/2007 12:20:21 PM PDT by RipSawyer (Does anybody still believe this is a free country?)
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To: abb
Mr. Rather said his primary challenge at HDNet is creating news content that is as good as the high-definition picture the network sends out.

Whenever I am skimming through the channel guide on DirecTV, I see his "Report" and click on it to see what his "topic" for the show is going to be for the evening.

2 out of 3 times he is going off on some Anti-Bush screed-a-torial on either Iraq or Katrina.

My wife and I have started calling his show "Ahab Reports."

30 posted on 07/31/2007 1:38:16 PM PDT by N. Theknow (Kennedys: Can't drive, can't fly, can't ski, can't skipper a boat; but they know what's best for us)
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To: N. Theknow
My wife and I have started calling his show "Ahab Reports."

Captain Ahab: "Blacksmith, I set ye a task. Take these harpoons and lances. Melt them down. Forge me new weapons that will strike deep and hold fast. But do not douse them in water; they must have a proper baptism. What say ye, all ye men? Will you give as much blood as shall be needed to temper the steel?"

31 posted on 07/31/2007 1:48:36 PM PDT by abb (The Dinosaur Media: A One-Way Medium in a Two-Way World)
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To: abb
If CBS wants high ratings and a credible news show they just need to hire John Bolton as their International Desk Editor and Newt Gingrich as the National Desk Editor and start reporting news instead of me-too DNC talking points. They'd be in first place in a month.

Quite simple, really. Fill the massive void currently not being addressed by anyone on T.V.

32 posted on 07/31/2007 2:03:26 PM PDT by Thom Pain (GOP - N.O.P.E.)
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