Posted on 07/20/2007 3:03:52 PM PDT by ConservativeStatement
Some Beatles fans in the US are angry that the 1967 Beatles hit 'All You Need Is Love' is being used in a new ad campaign for disposable nappies.
“For people who feel that political connection, it comes off as kind of a callous action,” said Angela Natividad, co-editor of adrants.com, a marketing commentary site. “You’ve got the Beatles, which draws like, religious feelings, and you’ve got the war [Vietnam].”
(Excerpt) Read more at eveningecho.ie ...
Isn't this a job for Al Sharpton?
I once saw a commercial for Pop-Tarts that used Jimi Hendrix’s “Are You Experienced”.
I believe that this whole trend of using old rock and roll songs from a generation or more ago to sell products to today’s consumers is a sign of creative laziness on part of advertising execs.
And Arrogance, they assume everyone would know the song and identify with it. Personally, it’s hard to not buy something based on a song, but Cadillac, for instance, using LedZep doesn’t cut it for me. But it must for most, because the incidence of old or even newer song clips for products has dramatically increased.
It’s a lazy way because it has resulted in the death of the corporate product specific jingle.
WestWay Ford!
Oh! nappy as in diapers in the UK. For a moment I thought they were talking about someone’s head.
Only for those whose entire lives are defined by opposition to the Vietnam War and a few years later the pinnacle of their miserable existence -- Watergate.
It's just a damn song. ....and not a very good one at that.
Imus brand nappies? It would be all the rage!
I always felt it was one of their worst efforts.
"All we are saaaaaying, is give peeeeeeas a chance!
Weeesstt waaayy Fooorrdd.
My opinion -- Only a marijuana addled person could say something that dumb.
hehehe.. and the money goes right to Michael Jackson. Somehow that just cracks me up.
One of the all time great FR threads that Rush picked up:
http://www.freerepublic.com/forum/a3b278d6154e2.htm
Phony Beatlemania has bitten the dust.
ZZ Top Velcro Fly?
The Rutles version would have been more appropriate, “All You Need Is Cash.”
Opinions are like.......aww forget it.
Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.