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The Drudge Report Could Be Worth $1 Billion in a Buyout
EconomicPolicyMonitor.com ^

Posted on 05/01/2007 5:20:33 AM PDT by Breakfast of Champions

...the average monthly page views at The Drudge Report have been 250 million.

EconomicPolicyMonitor.com (EPM) calculates that traffic of this size results in multi-millions in monthly revenue for Drudge...Given that the average price to earnings ratio in the, slowly declining circulation, newspaper industry is 23, a value on the internet driven revenue stream of Drudge can easily justify a near billion dollar value for the site, maybe more...

(Excerpt) Read more at economicpolicymonitor.com ...


TOPICS: Business/Economy; News/Current Events
KEYWORDS: buyout; drudge; freerepublic; noway; soras
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1 posted on 05/01/2007 5:20:35 AM PDT by Breakfast of Champions
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To: Breakfast of Champions

Without Drudge its just another site.


2 posted on 05/01/2007 5:23:58 AM PDT by P-Marlowe (LPFOKETT GAHCOEEP-w/o*)
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To: Breakfast of Champions

Not bad for a guy who started out selling t-shirts in a gift shop.


3 posted on 05/01/2007 5:26:05 AM PDT by HAL9000 (Get a Mac - The Ultimate FReeping Machine)
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To: Breakfast of Champions

Lots of dresses for Matt I suppose.


4 posted on 05/01/2007 5:27:45 AM PDT by Eye of Unk
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To: HAL9000
Not bad for a guy who started out selling t-shirts in a gift shop.

He is the epitome of the American Dream!

5 posted on 05/01/2007 5:27:56 AM PDT by Erik Latranyi (The Democratic Party will not exist in a few years....we are watching history unfold before us.)
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To: Eye of Unk

And his “cat”.


6 posted on 05/01/2007 5:28:38 AM PDT by angkor
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To: Breakfast of Champions

The article said that the cost to run the Drudge website was “little to no cost” outside of a $30 per month internet connection fee. Don’t high traffic websites require lots of expensive servers to prevent all that traffic from crashing the site alltogether?


7 posted on 05/01/2007 5:32:24 AM PDT by eastcobb
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To: angkor

I don’t know about a or the “cat” and I am not knocking Matt at all as his newsite is pretty much the only one I look at on a daily basis now for quite awhile. Personally I would sell, he can always make another type of newsite I would think unless its a stipulation he cannot use his name past the point of sale.

I think its a democrats offer to silence him a bit, or is that too much tinfoil showing on the scalp?


8 posted on 05/01/2007 5:34:01 AM PDT by Eye of Unk
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To: angkor
I never knew he had a cat. I like him even more now. LOL
He will no doubt one day be a very rich man...
9 posted on 05/01/2007 5:38:01 AM PDT by Fawn (Achmed the Dead Terrorist--> http://youtube.com/watch?v=2QXQFTEBqNE)
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To: Breakfast of Champions

Forgive me for asking this, but are “page views” really all that important anymore? Isn’t the gold standard now “clickthroughs” where people actually buy the crap that is flogged on websites? “Page views” sounds like so much 20th Century newspaper and TV reckoning of what to pay for advertising.


10 posted on 05/01/2007 5:39:26 AM PDT by hunter112
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To: Breakfast of Champions

Why? It is nothing but a bunch of links to reports on Hollywood and hurricanes.


11 posted on 05/01/2007 5:44:13 AM PDT by P-40 (Al Qaeda was working in Iraq. They were just undocumented.)
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To: P-Marlowe
Without Drudge its just another site.

Exactly. Matt is the guy that gives the site value. Matt is a good guy and he is an American success story.

12 posted on 05/01/2007 5:45:05 AM PDT by Obadiah (Republicans - the battered wives of Democrats.)
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To: eastcobb

His web page gets a ton of clicks but he transfers very little information that he directly hosts. It’s usually Text and maybe 4 pictures that he can just code in hosted by the source. He can strait up kill links though, so you can tell he links to bare bones report type pages.

Take a look at his source code for his page and compare to another News site


13 posted on 05/01/2007 5:49:24 AM PDT by SShultz460
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To: eastcobb
Don’t high traffic websites require lots of expensive servers to prevent all that traffic from crashing the site alltogether?

Answer - YES - that $30.00 a month line is crap.

14 posted on 05/01/2007 5:51:16 AM PDT by Jake The Goose
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To: Jake The Goose

Actually, if you read the article carefully, the story assumes the very high 20% of revenues for bandwith costs and advertising comissions. —Not $30.


15 posted on 05/01/2007 5:56:11 AM PDT by Breakfast of Champions
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To: Breakfast of Champions

Well done


16 posted on 05/01/2007 5:56:56 AM PDT by Jake The Goose
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To: P-Marlowe
"Without Drudge its just another site."

Drudge has been a thorn in the side of the Commissars of MSM/Democrat media control the 1st Clinton dynasty.

The campaign for the "Fairness Doctrine", widespread copyright litigation for fair usage of news sources on the Internet... and now possible buyouts of Internet sites that buck MSM orthodoxy.

Could hidden forces be at play?


17 posted on 05/01/2007 6:00:56 AM PDT by drpix
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To: drpix; P-Marlowe
CORRECTION:
media control the 1st Clinton dynasty = media control SINCE the 1st Clinton dynasty
18 posted on 05/01/2007 6:06:46 AM PDT by drpix
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To: hunter112

My understanding is that on most websites, there are two major types price structures for advertising. First is the old fashioned “pay per click” deal, where an advertiser pays the host a certain set fee per click, like 1/10th of one cent or whatever.

The second, newer idea, is where the host gets a percentage of the revenues (often lifetime) spent at a site by a person who “clicks through” to the advertiser. This was invented by the guy who developed Adult Friend Finder, and it has been wildly successful for everyone.

Page traffic is important, like television viewing, because in either system, a page that generates more traffic can command either higher set fees or higher percentages of revenue.


19 posted on 05/01/2007 6:15:07 AM PDT by Publius Valerius
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To: Breakfast of Champions

To George Soros, it might be worth 250 Million to buy out drudge, to quieten his pen.


20 posted on 05/01/2007 6:20:22 AM PDT by AmericanMade1776
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