Company Pulling Kid's "Sheriff's T-Shirt " Because of Gun Complaint

email ^ | 2-05-05 | basil

[basil]

My daughter orders some baby clothes from this company in Florida. Although she did NOT order the t-shirt in question, she received the following email:

From: "Johnnie Boden"

To:

Subject: Apology

Date: Fri, 4 Feb 2005 16:32:15 -0000

Dear Customer

I am writing to apologise.

We feature a T shirt in our new Mini Boden catalogue with an image of a toy gun (Sheriff T Shirt). Many of you have contacted us about this.

I don't want you to think we are an irresponsible organisation. I founded this company to create clothing ranges that captured a spirit of fun, honesty, individuality and family. We have made a mistake with this product and we feel stupid, especially me. Please accept my apologies.

To be perfectly honest, I didnít give the selection of this T shirt enough thought. I have 3 girls, Anna, Kate and Stella. We donít see any guns in our household. I relied on memories of my toys when I was a boy (a long time ago) when life was a lot safer.

We have now removed the Sheriff gun T Shirt from sale in the US. However, as we print our catalogues well in advance you could receive another which still features the T shirt.

Thank you very much for letting us know how you feel. Keep the feedback coming; good or bad. Itís the only way we can get better.

I am truly sorry.

I look forward to hearing from you soon.

Yours sincerely

Johnnie Boden

Founder

BodenUSA

Post: 3580 NW 56th Street

Fort Lauderdale, FL, 33309

Tel: 1-866-206-9508

Johnnie.Boden@Bodenusa.com

[Madame Dufarge]

I'm glad I wasn't the only one confused.

[Madame Dufarge]

I founded this company to create clothing ranges that captured a spirit of fun, honesty, individuality and family.

So the problem with the T-shirt would be.....?????

[steveo]

self induced ping

[Madame Dufarge]

Yes, we're terribly guilty of idolizing rich snobs.

[JoJo Gunn]

I'm puzzled by this part:

I relied on memories of my toys when I was a boy (a long time ago) when life was a lot safer.

Can you help me out here? He doesn't want guns yet laments a time gone when he felt much safer. What can you really believe in this guy? My first impression is that he's a teetering bedwetter.

Oh, and welcome to the Freep.

[Next_Time_NJ]

[Madame Dufarge]

But other than the T-shirt imbroglio, how's business?

[Next_Time_NJ]

I have seen those shirts before.. oddly i saw one on an activist that was about 80 years old.

[Conspiracy Guy]

I started to do a pancake post but I was in a hurry.

[Madame Dufarge]

We're all in this together.

[Conspiracy Guy]

Something more diverse.

[Madame Dufarge]

There ya' go.

Lest I be accused of not being inclusive vis a vis pigs, baby ducks, chicks and kitties.

No puppies?

See ya' in court, buddy.

[TXnMA]

Are we having fun on FR yet? '-}

...and I quote, "Ain't life grand!"...

Thanks for the party, Meek!

[phoenix0468]

Yeah, and the Native American in the middle wouldn't be offensive to anyone either right? OMG this is so stupid.

[phoenix0468]

Not even if they are photo reproductions of them, how silly.

[phoenix0468]

[SolidRedState]

Here's somethin special, just for you...

[Conspiracy Guy]

I'll get Meek to photo shop LulaBelle into the pic.

[MeekOneGOP]

I'll get Meek to photo shop LulaBelle into the pic.

ha! That should be easy enough. See the space to the left of the chick?

Send me the pic(s) I can work with and tis done, my friend.

:^)

[Conspiracy Guy]

Here's one