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ORIGINS: The day after Thanksgiving is the day millions of Americans, enjoying a rare Friday off (and a dearth of football games on television), head for the malls to inaugurate the Christmas shopping season. "Black Friday" (as it is known in the retail industry, supposedly because it's the day retailers turn the corner and see their balance sheets move out of the red and into the black) is regularly cited as "the busiest shopping day of the year," but although it may be the day the greatest number of Yuletide shoppers traipse through malls, it isn't the biggest day of the year in terms of dollars spent:

Popular belief has it that the Friday after Thanksgiving is the busiest shopping day of the year.

These days many shoppers buy with the holidays in mind all year long. Decorations go up around Halloween, and some Santa Clauses arrive at malls before Thanksgiving. Some shoppers got an early start Thursday at a limited number of stores like Kmart and Wal-Mart Super Centers, which were open on the holiday. To be sure, there are still intense crowds on the day after Thanksgiving — led by the "doorbusters" who show up at dawn for early-bird sales.

"It's one of the busiest days in terms of traffic but not in sales," said Pam Rucker, spokeswoman for the National Retail Federation. "But the mystique is still there."1

"People just want to get out and do something on that day," said Jay McIntosh, director of U.S. Retail and Consumer Products for accounting giant Ernst & Young. "They do because of all of the incentives to shop, but many aren't buying."2 Sales figures spike on the day after Thanksgiving, drop sharply, then steadily increase throughout December. The result is that Black Friday generally ends up ranking as the fifth biggest sales day of the year at most (and sometimes less), behind the four days comprising the two weekends before Christmas.

The day on which holiday sales peak varies depending upon which day of the week Christmas falls upon, but the highest sales day is usually either the last Saturday before Christmas or December 23.

1 posted on 11/28/2004 7:42:52 PM PST by OwnershipSociety
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To: OwnershipSociety

OH MY GOD!!!!!!


2 posted on 11/28/2004 7:43:21 PM PST by OwnershipSociety
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To: OwnershipSociety

Well, well, well. That ought to take the wind out of the Leftist media's "sky-is-falling, the economy is crap!" articles.


3 posted on 11/28/2004 7:43:58 PM PST by Prime Choice (I like Democrats, too. Let's exchange recipes.)
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To: OwnershipSociety
The day on which holiday sales peak varies depending upon which day of the week Christmas falls upon, but the highest sales day is usually either the last Saturday before Christmas or December 23.

Last Saturday before Christmas Eve is my shopping day of choice.

There is no way I'd be out with those day after Thanksgiving blood thirsty bargain hunters. I've seen them on the news and heard about them from family members.

4 posted on 11/28/2004 7:44:48 PM PST by NeoCaveman (http://route-82.blogspot.com)
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To: OwnershipSociety

Morning of the Friday after Thanksgiving has by far the highest rate of transactions of any similar 4-hour time frame, mostly due to the hype of loss-leaders. But, no doubt, it is not the most profitable 4-hour period, again because of the loss leaders.


7 posted on 11/28/2004 7:47:44 PM PST by steve86
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To: OwnershipSociety

Black Friday isn't significant because it's the busiest day of the year... It is significant because it is the day most retailers FINALLY go into the "black" for the first time during the year. Every sale made AFTER "balck Friday" is their profits.

I haven't seen anything but positive news stories regarding this year's retail sales, with between 10 and 15% increase over last year.


8 posted on 11/28/2004 7:48:40 PM PST by The Hollywood Conservative (I can't even make a tagline because I'm a GIANT IDIOT!!!)
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To: OwnershipSociety
I like to shop in January when the sales are the best.

All our family's birthdays are from Feb to April.

15 posted on 11/28/2004 8:11:23 PM PST by CROSSHIGHWAYMAN (NO PRISONERS!!)
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To: OwnershipSociety
My wife goes out at 4:00 AM for the black Friday madhouse. Spent all the available Christmas money in about 3 1/2 hours. The rest will have to wait for next weekend, after payday.

Sometimes I get sucked into it because there are more places to go in the allotted time than she can make. Last year I was tapped to go to Toys R Us. I won't do that again. This year I stayed home - I like that arrangement much better.
16 posted on 11/28/2004 8:18:33 PM PST by Clinging Bitterly (42)
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To: OwnershipSociety
I do my Christmas shopping the same way I used to do my term papers: "The last possible moment." Am I procrastinating? I like to think not.

I am simply employing some wisdom I have acquired over the years. Waiting until the last moment for complicated and frustrating tasks means that when I DO begin, I execute with a laserlike focus and with amazing efficiency.

Waiting doesn't diminish quality either. All the pieces fall into place at the last moment and the pieces, having been worked on in proximity to each other, fit more snugly.

Finally, waiting until the last moment insures that the maximum amount of mental planning can go into the project before physical effort needs to be employed. More questions are answered and more kinks get worked out.

I considered posting this reply an hour ago, but decided on a deadline of 9:10. I waited until just a moment ago to post my reply. Heh heh...

[Just call me the rational procrastinator.]

19 posted on 11/28/2004 9:02:14 PM PST by bluefish (Holding out for worthy tagline...)
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To: OwnershipSociety
Well, back when we tracked it personally it was always the biggest day of the year. We did good business up to Christmas, but Black Friday was THE DAY.
20 posted on 11/28/2004 9:06:20 PM PST by Caipirabob (Democrats.. Socialists..Commies..Traitors...Who can tell the difference?)
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To: OwnershipSociety
Nevertheless, Nordstom and the Sharper Image were PACKED when I was there on Friday.

Last year at this time I worked at a retail store. Black Friday was ho hum, but the weekened before Christmas was insane.

24 posted on 11/28/2004 9:56:38 PM PST by Clemenza (Gabba Gabba Hey!)
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