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Exposing the DNC’s Viral Marketing Strategy
08/27/2004 | mnehrling

Posted on 08/27/2004 1:38:36 PM PDT by mnehring

Have you noticed similar political comments strewn through message boards around the Internet? Do you think it is ironic that many average folks seem to come up with the same thoughts? This is no coincidence! In 2004 the Democratic party is capitalizing on the newest marketing trend, viral marketing. Viral marketing describes any strategy that encourages individuals to pass on a marketing message to others, creating the potential for exponential growth in the message's exposure and influence.

http://www.wilsonweb.com/wmt5/viral-principles.htm

This is not happenstance either. I have been an almost religious lurker on DNC message boards and have even sat in on party strategy conference calls, thanks to some of my Democrats for Bush friends forwarding e-mails invites to me. I noticed about six months ago comments coming up about some new strategies the DNC was planning and ways to maximize these social engineering techniques learned from viral marketing firms.

The following are just a few of the current viral marketing and social engineering strategies the DNC is using and ratcheting up to levels never seen before:

o Fake Blogs- Have you noticed the consistency of the messages many bloggers have, especially from the hate-Bush crowd. There is actually a group of Democrats who are creating hundreds of fake blogs, each with a unique identity, repeating the same message. Many of these blogs have even inspired news editorials. Read any articles by Molly Ivins lately?

o Urban Legend E-Mail Campaigns- We have all received e-mails with some, completely false urban legend, such as the President closing hospitals or cutting vet benefits. Typically these were sent by someone you knew, and received by someone they knew. The hope behind these e-mail campaigns is not to alert people of facts, but instead to spread as much doubt as possible, even though it is spread by obvious falsities.

o Message Board Artists- The message board ‘artists’ main goal is to, according to DNC strategy, is to frequent common right-wing sites, such as the Free Republic, and post comments or the aforementioned urban legends. The focus is to create splits within the Republican ranks. There is a focused effort to create rifts in the Republicans by bringing up issues, such as immigration or balanced budget, that they know are hotspots and could cause many Republicans to doubt the party and possibly not vote. These artists even frequent non-political sites inserting comments here and there, spreading the virus of their lies.

Be aware that the entire focus of this viral marketing strategy is to have the threads of doubt spread throughout the voting public. They don’t care if the information is false. To the left, it is all about power.

Be aware of these strategies, and instead of ignoring them, fight! Do not let urban legends go unchallenged. Challenge message board posters who you know are wrong. Use truth to challenge the lies. Lets keep this thread going with any and all suspected dirty marketing tricks. Knowledge is power. It is time to expose the lying left!


TOPICS: Constitution/Conservatism; Editorial; Miscellaneous; News/Current Events; Politics/Elections
KEYWORDS: democrat; democratsarescum; democratscheat; dnc; marketing; strategy
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To: mnehrling
Read up on the "B girls" alternately "Bee Girls" in history. Only today the cute T&A are getting paid to sell politics or video games or what have you, instead of some T&A and booze. What you see as new is only a new synthesis of organizational management and prostitution. Plus, it's not too hard to spot one of the B Girls you talk of. I mean, they're spending their short time on earth selling themselves as political whores, the "intellectual" stench fills the room quickly. Those weak enough to heed the siren's call aren't likely yet ready to take on Conservative or even Moderate political convictions. Or they're looking to score. It balances out in the end.

Some of the most famous Yippees only went towards that side because "the chicks were easy." Nothing new in the world.

21 posted on 08/27/2004 2:45:38 PM PDT by JerseyHighlander
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To: Steely Tom
I just read Molly Ivin this morning and can't believe she is spewing the same unfounded lines that you read in DU in her column. But, of course, to people who are in the middle and do not spend much time looking for details from both sides this can be seen as truth.

It's the first time I've heard of the term Viral Marketing. Isn't this simply grassroots propaganda? Are they now putting a trademark on this approach?

22 posted on 08/27/2004 2:53:04 PM PDT by mewper
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To: anymouse

23 posted on 08/27/2004 4:32:10 PM PDT by MeekOneGOP (There is only one GOOD 'RAT: one that has been voted OUT of POWER !! Straight ticket GOP!)
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To: mnehrling; All
I have seen this many, many times. I have always responded to all the members on the thread that this is exactly what the dems want us to do .. get discouraged and not vote.

The posters always claim to be repubs .. BUT .. they have problems with Bush's policies or some such rot. When I read the thread, I can see many people falling for the junk message. We need to be vigilent and stop this stuff when we first see it .. instead of being so willing to agree. A little healthy sceptiscm is good.
24 posted on 08/27/2004 5:17:00 PM PDT by CyberAnt (President Bush: Nov 2004 - is an Election for the Soul of America)
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To: Steely Tom
I wonder if the left will figure out a way to take over and subvert the internet the way they have with the old media. They're thinking about it; you can take that to the bank.

One way is to leverage the members of the W3C panel, the internet governing body. Once they have their minions in place, then controlling the internet is that much easier. Just look at what they have done in the Congress and in the education system etc.

25 posted on 08/27/2004 6:49:26 PM PDT by LaserLock (Hit em' where it hurts)
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To: anymouse

Thanks for the ping!


26 posted on 08/27/2004 10:13:58 PM PDT by Alamo-Girl
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To: mnehrling
Just like those "good fortune" chain letters that promise wealth and salvation (God and money) at the same time to those fortunate enough to receive the notice - just make 10 or even 100 copies and mail them out. You'll never see the money that you spent for postage again!

With Kerrynomics, we won't even see our paychecks at the end of the week! Steal the wealth, spread the poverty! The DHIMMICRATS would create a permanent underclass of the poverty-stricken, then claim to be the true friends of the poor and downtrodden (called "truth in advertising") so that they can extract more and more blood! Do I smell Communist VAMPIRES in the DHIMMICRATIC fold?

27 posted on 08/28/2004 5:17:14 AM PDT by albertp (Malice in Blunderland, The Wizard of Odd, Gullible's Troubles! Steal the wealth, spread the poverty.)
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To: mnehrling

hmmm...another creative way of spreading the daily DNC talking points....I see they've gotten beyond the fax machine to the news anchors!


28 posted on 08/28/2004 5:47:57 AM PDT by mo
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To: All

This one is a perfect false anger example:
http://www.freerepublic.com/focus/f-news/1203130/posts

They are trying to split the party.


29 posted on 08/30/2004 10:40:31 AM PDT by mnehring (YP4W)
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bump


30 posted on 08/30/2004 2:24:49 PM PDT by mnehring (YP4W)
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To: mnehrling

.


31 posted on 09/01/2004 8:33:46 AM PDT by mnehring (YP4W)
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To: mnehrling

Bring back draft, 2 black lawmakers say
Race inequities in military raised by Rangel, Conyers initiative
- Darryl Fears, Washington Post
Friday, January 3, 2003


Washington -- Two prominent members of the Congressional Black Caucus have voiced support for a nationwide military draft, saying that children of the rich should serve alongside less privileged Americans in the war on terrorism.

Reps. Charles Rangel, D-N.Y., and John Conyers, D-Mich., both armed services veterans, said this week they would ask the House to consider legislation to reinstitute the draft, perhaps as early as next week, at the start of the 108th Congress. The United States hasn't drafted troops since 1973.

"If indeed the president believes war is necessary in terms of our national welfare, then he has to believe that sacrifices need to be made, and those sacrifices need to be shared," Rangel said. "We have to kick up a notch the sense of patriotism and the sense of obligation."

Conyers said in a statement that "once the conscription process for service in the military becomes universal and mandatory for all those who meet the criteria . . . it removes the long-held stigma that people of color and persons from low-income backgrounds are disproportionately killed and injured while serving as ground troops on the front line."

Critics of the congressmen, along with neutral observers, said their motive appeared to be a political attempt to call attention to race and class inequities in the military during the buildup to Iraq, rather than a call for mobilization toward war.

"A member introducing legislation that they don't really support in order to play politics and embarrass the president is disingenuous," said Rep. Nick Smith, R-Mich., who co-sponsored with Rep. Curt Weldon, R-Pa., the Universal Military Training and Service Act of 2001, which would have mandated basic military training for Americans ages 18 to 22. The bill languished in the House Armed Services Committee, but Smith said they planned to reintroduce it.

Pentagon officials have said that with the National Guard and reserves to complement active personnel, they have more than enough troops to fight a war against Iraq.

Ron Walters, a University of Maryland political science professor, said the call for a draft by two senior black members of the House "was a way of bringing home . . . a sensitivity to the stakes that are involved in war." Walters said, "We have ample National Guard and reserves for Iraq. I look at it as a political move to call attention to whose ox is gored in a war."

The belief that African Americans and other minorities die disproportionately in combat is as old as the Vietnam War, where black soldiers represented more than 12 percent of the dead, according to a study by Charles Moskos and John Sibley Butler, authors of "Racial Integration the Army Way."

In 1960, before American troops had a large-scale presence in Vietnam, African Americans represented 10 percent of the population. It was not until the 1990 census, more than a decade after the war ended, that they came to represent about 12 percent of the population. Minorities represent about 37 percent of the military's 1.3 million troops, according to Department of Defense statistics.

Larry Wortzel, a retired Army colonel and current defense analyst for the Heritage Foundation, said the combat roles of African Americans in the military have decreased dramatically since Vietnam.

"If you take a look at the distribution of minorities by military specialty, you will find that it's not blacks who are going to die in combat. It's whites and Hispanics," Wortzel said. "That's who's in infantry and armor. Blacks are underrepresented in infantry and armor. They're clustered in support services."


32 posted on 09/05/2004 1:22:38 PM PDT by NEBO (It's the Candidate, Stupid!)
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To: Miss Marple; Howlin; PhiKapMom
Fake Blogs- Have you noticed the consistency of the messages many bloggers have, especially from the hate-Bush crowd. There is actually a group of Democrats who are creating hundreds of fake blogs, each with a unique identity, repeating the same message. Many of these blogs have even inspired news editorials. Read any articles by Molly Ivins lately?

FYI

33 posted on 09/05/2004 1:25:41 PM PDT by Diddle E. Squat ( "History? I love history! So sequential...")
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To: Steely Tom

Whisper campaigns are nothing new, this is just the latest manifestations. The stuff the left spread about Hoover in 1932 was dispicable.

That being said, it still is useful to occassionally discuss how the Dems(and our side, to a lesser extent), engages in this unaccountable gossiping.


34 posted on 09/05/2004 1:29:06 PM PDT by Diddle E. Squat ( "History? I love history! So sequential...")
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To: mnehrling
Your thoughts right on......

Amy Goodman and John Fund on C - Span - [repeat showing now]

Amy spouted the same bs as found on talking points re: Iraq war...
Halliburton friend of Bushes , therefore ....
Bush lied......

Fund did not respond strongly enough as he was in the heart of the 'enemy camp',Strands Bookstore, downtown NY- with Brian Lamb moderating......


Also the weird mouthings from Susan Estrich yesterday will soon be reiterated by the useful idiots, major and minor very soon....

35 posted on 09/05/2004 1:38:25 PM PDT by prognostigaator
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To: prognostigaator

There is a clear distinction between a Viral Marketing strategy and talking points. Viral marketing uses your neighbors, coworkers, family, etc to pass along misinformation. The key to viral marketing is that one thinks this is just an average person here to help, or even convincing you with out your ever knowing you are ploy to a marketing strategy.

With good old Amy Goodman and John Fun, they are just repeating talking points. Sometimes this starts the ball rolling, but it does not win over those who are not prone to media influence already.


36 posted on 09/07/2004 5:53:16 PM PDT by mnehring (YP4W)
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To: been_lurking
So in essence, the DNC is paying a marketing firm to "preach to the choir".

That does have its uses. Still and all, I think it's intellectual laziness on the part of most Americans - they still think CBS tells the truth.

37 posted on 09/16/2004 10:48:20 AM PDT by Chemist_Geek ("Drill, R&D, and conserve" should be our watchwords! Energy independence for America!)
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To: mnehrling

Note:
http://www.mbaassociation.org/index.php?name=Articles&op=show&id=518


38 posted on 09/16/2004 12:26:56 PM PDT by mnehring (cBS- Fourth Column, Fifth Estate, Disinformers)
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