Posted on 08/24/2004 8:03:26 PM PDT by Retired Chemist
PITTSBURGH - How much would you pay for a bottle of beer that stays cold nearly an hour longer? Pittsburgh Brewing Co., maker of Iron City Beer, is asking an additional $1 per case.
The brewery has partnered with Alcoa Inc., the world's largest aluminum maker, to produce aluminum bottles that keep beer colder for as much as 50 minutes longer than a glass bottle, Alcoa officials said.
About 20,000 cases of the new aluminum bottle beer are en route to as many as 28 states and should be on shelves this week, Alcoa and Pittsburgh Brewing said Tuesday.
The bottles have three times the aluminum of a typical beer can. That gives them superior insulation, Alcoa spokesman Kevin Lowery said.
It's not the first time Alcoa has teamed up with the local brewery to put out a new product. In 1962, the two put the first pull-tab beer cans on shelves, freeing beer drinkers of the need to carry openers with them.
(Excerpt) Read more at story.news.yahoo.com ...
On the downside, the beer will take an hour longer to chill in the fridge;
but ... somehow I'll survive.
I likes me some cold beer.
People will drink more.
I'll take my beer in a glass bottle thank you very much.
Send this junk to the nursing school.
Why would anybody keep a beer around for a whole hour?
Beer sippers are disgusting.
Beer is menat to be drunk .... not sipped. There is absolutely no reason to keepa bottle of beer cold longer than about ten minutes. Ok ... 15 after the first ten or so.
It will still taste like beer in a can
beer in can, 5 min. gone. 2nd beer........
They should try double walled aluminum thermos-like bottles on something better than "Iron City Beer". Some 15 yrs ago I remember seeing in Pittsburgh an ad poster "You cannot keep an Iron Man beer down" - and I had to agree, for after consuming it one usually threw up and could not keep it down...
Elsewhere, the competitive glass industry, not to be outdone by their arch nemesis metallurgists, have announced a cut-throat program to introduce beer served in glass cans prior to the release of the aluminum bottles.
..but when you find those 3 other beers you left open in the garage they'll be cold...flat but cold.
Isn't aluminum and Alzheimers disease linked in some way?
I'll take my bottled beer all day long, it tastes better by far!!!
Negative.....I've never met a beer that has tasted the same whether in a can or bottle. I might be naive and crazy but beer always tastes better out of a bottle as opposed to a can counterpart. (Save for Guiness but that has to be drank for a tap regardless to really enjoy so it's irrelevant.)
In conclusion
Glass Bottle>>>Can=Aluminm Bottle
Remember New Coke? Dumb move. No beer lasts more than 10 minutes anyway.
The glass container indusrty made glass 'cans' years ago.
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