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Live TV Pitfall Rerun on Web
The New York Times ^ | October 20, 2003 | Lisa Napoli

Posted on 10/19/2003 10:29:16 PM PDT by Timesink

October 20, 2003

Live TV Pitfall Rerun on Web

By LISA NAPOLI

In live television, things inevitably go wrong. And in the Internet age, TV missteps can take on lives of their own - as with the "QVC Ladder Fall" video clip that has been making the rounds.


On the QVC home-shopping channel, the ladder fall clip seen around the world.

In the clip, from a QVC home shopping channel telecast, a caller from California identified only as Renee had just begun extolling the virtues of QVC Item 17183, the Telesteps 12.5 foot aluminum telescoping ladder, when the incident occurred.

"Everybody wants this ladder!'' Renee said. "I live in an apartment with vaulted ceilings," she continued as, on camera, a guest demonstrator climbed to the top of a telescoping ladder - then slipped and fell about six feet to the floor. "Uh-oh," said Renee, who continued with her testimonial as the camera quickly cut from a shot of the demonstrator - identified only as Chris - writhing on his back, to a view of another ladder in another part of the studio. "And that has never happened," Renee said.

The remarkably composed studio host, Lisa Robertson, picked up the thread. "Well, you know it's a very slippery floor up there in front of our doors sometimes, so we're going to make sure he's O.K.," said Ms. Robertson, a former Miss Tennessee who has been with QVC since 1995. "He's moving, he's O.K.," she said. "But he scared me for a moment there."

Someone, somewhere, happened to be rolling tape. And since Sept. 7, when the fall occurred, it has lived on, posted on Web sites and circulating as e-mail attachments.

On message boards as far away as Britain, members of virtual communities debate whether it is real. On radio station Web sites, links are posted to the clip, which has been discussed on various morning drive talk shows. On StupidVideos.com, more than 81,000 people have viewed it.

A QVC spokesman, Brandon Hamm, declined to discuss the incident but issued an e-mail statement: "QVC is a live television network and does not delay or edit its programming. Our customers have come to know and trust in our live television experience."

The statement did address a question that viewers of "QVC Ladder Fall" may have had about the fate of Chris. "The QVC guest did suffer minor injuries,'' Mr. Hamm wrote, "however has returned to his place of employment."


TOPICS: Extended News; Miscellaneous; Political Humor/Cartoons
KEYWORDS: ladders; qvc
I think the saddest part of this whole thing is that somebody out there is actually taping QVC.

The video is available from a number of different sites.

1 posted on 10/19/2003 10:29:16 PM PDT by Timesink
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To: martin_fierro; reformed_democrat; Loyalist; =Intervention=; PianoMan; GOPJ; Miss Marple; Tamsey; ...

Schadenfreude

This is the New York Times QVC Schadenfreude Ping List. Freepmail me to be added or dropped.


2 posted on 10/19/2003 10:31:38 PM PDT by Timesink
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To: Timesink
the guy should have used the ladder that was already up
3 posted on 10/19/2003 10:32:59 PM PDT by InvisibleChurch (Milton Waddams: The ratio of people to cake is too big.)
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To: Timesink
The remarkably composed studio host, Lisa Robertson, picked up the thread

Thread?? hhhmmmmm.....

4 posted on 10/19/2003 10:34:05 PM PDT by GeronL (Please visit www.geocities.com/geronl)
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To: Timesink
I've seen this thing and have to admit I laughed pretty hard - not so much at the fact that he fell, but that his only purpose for being on that ladder was to show how great and safe it is/was.
5 posted on 10/19/2003 10:34:33 PM PDT by BookmanTheJanitor
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To: Timesink
exactly. WHO is taping QVC??? and why???
6 posted on 10/19/2003 10:34:38 PM PDT by GeronL (Please visit www.geocities.com/geronl)
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To: Timesink
If you want to see something really funny, watch Most Extreme Elimination Challenge on Spike TV.
7 posted on 10/19/2003 10:35:26 PM PDT by Cowboy Bob
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To: Timesink
One time a guy I knew came in to work with a bruise across his face, literally from ear to ear.

He'd been painting his house on a tall ladder when the bottom shot out from under him

He later described it as 'eating rung'
8 posted on 10/19/2003 10:38:26 PM PDT by IncPen
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To: GeronL
exactly. WHO is taping QVC??? and why???

I suppose it's possible someone at QVC released it onto the net themselves, but hey, this is America. I don't have much trouble believing there are women out there that leave their VCRs running all day so they can fast-forward and make sure they don't miss out on any "great deals".

9 posted on 10/19/2003 10:41:35 PM PDT by Timesink
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To: Timesink
I think the saddest part of this whole thing is that somebody out there is actually taping QVC.

The remarkably composed studio host, Lisa Robertson, picked up the thread. "Well, you know it's a very slippery floor up there in front of our doors sometimes, so we're going to make sure he's O.K.," said Ms. Robertson, a former Miss Tennessee who has been with QVC since 1995.

My guess is that Ms. Robertson is the reason for the taping. What was she wearing?

10 posted on 10/20/2003 1:19:23 AM PDT by milemark (Liberalism is wit's dimmer switch)
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11 posted on 10/20/2003 3:34:38 AM PDT by WSGilcrest (7th inning stretch)
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To: Timesink
There's QVC Schadenfreude??

The channel of perpetually-smiling ladies and Citrine and Diamonique and dull Midwestern women who phone in to talk about their potholder collections??

OK, I'll concede that those artless flacks who flay those questionable computer systems deserve a rich serving.

But certainly not ... Leah Williams!


12 posted on 10/20/2003 7:56:47 AM PDT by martin_fierro (A v v n c v l v s M a x i m v s)
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