The Invisible War Room Behind Every Democratic Talking Point

AMUSE on X ^ | 11 Dec, 2025 | @AMUSE (Alexander Muse)

[blackdog]

I should have said, “they”.

[Organic Panic]

The GOP should hire hackers to hijack the messages. Play by the dnc rules.

[BobL]

“When the Biden White House invited TikTok stars to a special briefing on the war in Ukraine and rising gas prices, the message was not subtle. You are being deputized as an arm of the communications shop. Here is what you should say about Putin.”

I was wondering about the Zeepers...

[sima_yi]

And who can forget Gravitas?

You beat me to it. "Gravitas" was the first thing I thought of when reading this article.

[spintreebob]

In many cases junior members of the group come up with 2 or 3 catchy phrases. They are then tested among a larger group with senior members of the group gravitating toward one finalist as the best for the larger audience.

“They” often consider WHO IS THE AUDIENCE? 1) Are we trying to unify our own troops? Or 2) create chaos and divisivness on the other side? or 3) something else.

When I moved to inner city Chicago in 1964 everything was attributed to ‘THEY’. My question was “Who is THEY?”

Current methods just build on what was done with the old techology. I remember many phone calls to coordinate citywide coalitions back in the 60s and 70s.

One thing not mentioned...but worth mentioning: Who you sleep with... or want to sleep with. You might be surprised how often that plays a significant role.

[Billthedrill]

A very nice summation, and thanks for posting. None of this has gone unnoticed, and the closer the level of noticing goes to the grassroots the less effective this sort of coordination is. The plebs have begun to notice.

If you see identical language appearing in a thousand mouths at once, and you know there are central institutions tasked with producing and distributing that language, the more reasonable explanation is not mass telepathy but a functioning system.

With the advent of AI LLMs, who depend upon it, the frequency of such unique terms and identical proximities of words is not only obvious but measurable. The obvious ones, however, are apparent to nearly everyone who reads them and have been labelled buzzwords for decades. As the author points out, this is nothing new but is empowered by the near unanimity of political alignment in the popular media.

When journalists see themselves as part of a messaging team, when their private lists are used to coordinate political attacks rather than to test arguments or share information, the public loses the benefit of independent scrutiny.

The credibility of the media participating also suffers to the point where the public seeks other media, which is evidenced by the plummet that CNN and MSNBC viewership has experienced, to the dismay in media ownership, and is the reason for the EU's ongoing attack on X and the UK's draconian Online Safety Act, to the point of fines for the former and for the latter, literal prison sentences for disapproved statements. The public isn't being protected, it is being corralled and everybody knows it.

[Robert A Cook PE]

Well written. VERY important points.

Thank you for finding it, for publicizing it.

[philman_36]

The invisible war room is still invisible and unnamed.

[MtnClimber]

Republicans need to come up with a catchy name and ridicule them. The general public does not even see it.

[Fedora]

https://democrats.org/news/icymi-dnc-launches-daily-blueprint-a-new-messaging-broadcast-to-highlight-democrats-wins-and-counter-trumps-lies/

ICYMI: DNC Launches Daily Blueprint, a New Messaging Broadcast to Highlight Democrats’ Wins and Counter Trump’s Lies
June 13, 2025

. . .Key Point: “DNC Deputy Communications Director Hannah Muldavin, who hosted the debut episode on Monday, June 9, added that the show is ‘nothing like the Democratic Party has ever seen before, and that’s by design.’ New episodes will air each weekday on YouTube at 10 a.m. ET and are part of the DNC’s broader War Room efforts to challenge Trump and mobilize supporters.”

National Journal: “Hannah Muldavin, deputy communications director and host of The Daily Blueprint, said the show aims to call viewers to action and cut through the noise of the Trump administration. . .

[Fedora]

https://www.influencewatch.org/person/hannah-muldavin/

Hannah Muldavin

Hannah Muldavin is a Democratic Party staffer and liberal activist. She is a senior communications advisor to the Congressional Integrity Project, which targets Republican Party members of Congress, their associates, and their family members to expose allegedly compromising information about them. Muldavin was previously the deputy communications director for the January 6th Select Committee, the Democratic Party-dominated panel created in response to the riot on Capitol Hill in January 2021. She also worked for the offic­­e of U.S. Representative David Trone (D-MD), and for the rapid response team of the Democratic National Committee during the 2020 election season. 1 2

Career
Hannah Muldavin received a bachelor’s degree in government from Georgetown University, where she also worked in the communications department. Afterwards, she spent several years with the Washington, D.C.-based consulting firm Gartner. In 2018, she was the deputy communications director for the campaign of U.S. Represetnative David Trone (D-MD) and became his communications director when he was elected. During that time, she also helped manage emergency public relations for the Virginia Democratic Party’s 2020 election activity. 3

January 6th Committee
Muldavin was a spokesperson and deputy communications director for the nominally bipartisan, majority Democratic congressional committee convened with the claimed goal of investigating the causes and details of the riot at the United States Capitol building in January 2021. 3 Then-House Speaker Nancy Pelosi (D-CA) rejected the nominations of Reps. Jim Banks (R-IN) and Jim Jordan (R-OH), who had previously expressed concerns over the integrity of the process, over her preferred Republican representatives. 4 The committee attempted to subpoena former President Donald Trump, whom it claimed was responsible for instigating the riot, but dropped the effort in December 2022. 5 The following month, the committee released the Social Security numbers of nearly 2,000 associates of the former President in a report. The committee claimed that the leak had been an accident. 6

Muldavin appeared to develop positive relationships with at least one Republican on the committee, former Rep. Liz Cheney (R-WY). During one of the committee’s hearings, Cheney was seen with an armed figurine her spokesperson said was given to the congresswoman by Muldavin. Cheney spokesperson Jeremy Adler told CNN that Muldavin’s grandfather made figurines for many of the committee’s members “to recognize their defense of democracy.” 7

Adler later praised Muldavin’s qualifications on “congressional investigations” and “committees” when her departure from the committee was announced. 8

Congressional Integrity Project
Muldavin transitioned out from her position on the January 6th Committee in January 2023 to become an advisor to the Congressional Integrity Project. This left-wing activist group targets Republican members of Congress, as well as their associates and family members, investigating them to expose allegedly embarrassing or compromising information with the goal of damaging their public images and re-election prospects. The leadership and senior staff of the organization is made up of Democratic Party staffers, many of whom, like Muldavin, have worked for Democratic congressional and presidential campaigns, including those of President Barack Obama and former Vice President Al Gore. Like the January 6th Committee, the organization has used the Capitol riot for publicity purposes: after the incident, it issued a statement identifying dozens of Republican Senate staffers by name and demanding that they undermine the Senators for whom they worked by resigning and issuing public statements criticizing those senators. 1

Personal Views
Hannah Muldavin has claimed that the January 2021 Capitol riot was an attack on democracy and that her life had been in danger during the incident. 9

In November 2015, Muldavin criticized a television commercial for including white football players, calling it “a joke.” 10

In February 2023, Muldavin attacked congressional Republicans for holding a hearing on the Twitter Files and the apparent role of the social media giant in suppressing reports of potentially illicit behavior by Hunter Biden, son of President Joe Biden. Muldavin called the hearing a “partisan stunt” and suggested that Republicans were using it to distract from the accomplishments of the Biden administration. 11

References
Katherine Tully-McManus. “House amendments: cheaper by the dozen.” Politico. January 26, 2023. Accessed February 5, 2023. https://www.politico.com/newsletters/huddle/2023/01/26/house-amendments-cheaper-by-the-dozen-00079602
Chelsey Cox, Sarah Elbeshbishi. “Who is on the January 6 committee? Meet the members and chair.” USA Today. June 8, 2022. Accessed February 5, 2023. https://www.usatoday.com/story/news/politics/2022/06/08/january-6-house-committee-members-list/7552965001/
Hannah Muldavin. LinkedIn. Accessed February 5, 2023. https://www.linkedin.com/in/hannah-muldavin-939a33111
Mike Lillis. “Pelosi rejects Jordan, Banks for Jan. 6 committee.” The Hill. July 21, 2021. Accessed February 5, 2023. https://thehill.com/homenews/house/564122-pelosi-rejects-jordan-banks-for-jan-6-committee/
Misty Severi. “Jan. 6 committee withdraws Trump subpoena.” Washington Examiner. December 28, 2022. Accessed February 5, 2023. https://www.washingtonexaminer.com/news/campaigns/january-6-select-committee-withdraws-trump-subpoena
Brady Knox. “Jan. 6 committee documents share Social Security numbers of 2,000 Trump officials and allies.” Washington Examiner. January 6, 2023. Accessed February 5, 2023. https://www.washingtonexaminer.com/news/jan-6-committee-social-security-numbers
Clare Foran, “Cheney wore Capitol Police pin and had ‘protector’ figurine with her during January 6 hearing.” CNN. June 10, 2022. Accessed February 6, 2023. https://www.cnn.com/2022/06/10/politics/liz-cheney-protector-figurine-pin-jan-6-hearing/index.html
@JeremyAdler, “Huge get…” Twitter. January 26, 2023. Accessed February 6, 2023. https://twitter.com/JeremyAdler/status/1618611687590068226
@HannahMuldavin. “If you neeed…” Twitter. December 18, 2022. Accessed February 5, 2023. https://twitter.com/HannahMuldavin/status/1604681019138908162
@AlexDe_Luca. “Highlights from the…” Twitter. November 10, 2015. Accessed February 5, 2023. https://twitter.com/AlexDe_Luca/status/664281514788671488
@HannahMuldavin. “Let the partisan…” Twitter. February 2, 2023. Accessed February 5, 2023. https://twitter.com/HannahMuldavin/status/1621199528203362305

[MtnClimber]

Great information.

[DeplorablePaul]

The Soros paid propaganda machine also creates the deep state agit prop hoaxes used to tie Republicans in knots. Russia, Russia, Impeachment I, 51 CIA lies about hunter’s laptop, J6 Reichstag Fire, Impeachment II etc. They plot how to undermine Republicans daily.

[Theo]

I was thinking the same thing.

[philman_36]

The public sees it and knows the name as the Democrat Spin Machine. It has been around a long while, yet the centralized propagation is different now and has become more widespread. It's national, not just local these days. ("Sinclair station parrots", for example...do look that up)

The leaders of said machine, with the exception of a few suppositions, are the only unknown.

JMO, YMMV

[PeterPrinciple]

. “They” are the small cluster of strategists, donors, and institutional gatekeepers who sit at the junction of party, advocacy, and media. They decide which words are rewarded and which deviations are punished. They provide the scripts that so many others read from. And until that system is named and understood, Americans will go on confusing an echo for a conversation.

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article conclusion.