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Posted on 10/10/2025 9:30:15 AM PDT by DFG
What the cluck?
Ordering chicken at a seafood chain may sound like a real fish-out-of-water scenario — unless yu’re at Long John Silver’s, apparently.
As fried chicken continues its reign over the fast-food world, the 56-year-old fast seafood joint has opted to update its brand from surf to turf.
Famous for its old-fashioned fry baskets, Long John Silver’s has dropped the golden fish emblem from its logo and swapped it with a chicken.
They also added the phrase “Chicken + Seafood” to the rebranded logo.
In the coming months, the new logo will roll out across properties and materials, though it has already been changed on Long John Silver’s official website and social media accounts.
The design will also appear on a new chicken icon wrap on the Long John Silver’s Front Row Motorsports car during the South Point 400.
“Guests have been telling us for years that our chicken is a best-kept secret,” Christopher Caudill, Long John Silver’s senior vice president of marketing and innovation, said in a statement.
“It’s time we let that secret out,” said Caudill, later referring to chicken as “, calling chicken “a big part of our future.”
(Excerpt) Read more at nypost.com ...
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PIRATE KING: Hamilton, you're going over there as a representative of Captain Hook Fish and Chips. Part of our image, part of our appeal, is that uniform; you know that.
BRAD HAMILTON: You really want me to put this stuff back on?
PIRATE KING: Yes, I do. Show a little pride.
Nothing says being out on the high seas like poultry...
both the fish and the chicken just tasted like the batter and whatever it was fried in.
Chicken is so tasteless though.
How dumb. Last time I went to one I ordered a family meal. Hardly got any waffles fries which no one seems to like and the chicken pieces got smaller. Very expensive. It took forever which happens sometimes there. Hardly any of those crispy bits. It’s one by my work, I’ll probably go to the other one farther away next time. I used to order rice but it’s not seasoned anymore.
Agree. Especially if they don’t change the oil often enough.
“Reminds me of this great scene from 1982.”
i think the “Office Space” flair scene was inspired by it.
Not if you marinate it and/or bread it with the right seasonings.
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