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Ferrari says it will raise prices by 10% on some models to offset auto tariffs
CNBC ^ | March 27, 2025 | Robert Frank

Posted on 03/28/2025 7:31:57 AM PDT by Towed_Jumper

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To: crosdaddy
Even if some here were wealthy enough to pony up the 3.5 Large for that particular Ferrari model, that still couldn’t purchase it, that’s not how high end Ferraris are sold.

I don't remember if it was Ferrari or some other Italian supercar maker, but a recent article I read suggested a buyer had to submit an application to buy one so the seller could do a background check on the buyer..

41 posted on 03/28/2025 9:25:39 AM PDT by EVO X ( )
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To: All

Well heck...there goes my chance


42 posted on 03/28/2025 9:26:19 AM PDT by mmichaels1970 ( )
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To: EVO X

Top tier Ferraris, management is going to decide if they will sell to you, regardless of your net worth. Mid level Ferraris, if first time customer, you must buy a used Ferrari, or bottom tier new (Roma) and drive for a couple of years, then come back for that new mid tier car.

Thanks


43 posted on 03/28/2025 9:40:05 AM PDT by crosdaddy
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To: crosdaddy

Thanks for the the further clarification..


44 posted on 03/28/2025 9:45:38 AM PDT by EVO X ( )
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To: TangoLimaSierra

I some some Ferrari or Lambo dealer interviewed on YouTube the other day. He said majority of purchases were young guys going in together as partners (3-4) guys to purchase these. It’s about about status in LA


45 posted on 03/28/2025 10:15:23 AM PDT by Pocketdoor
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To: Towed_Jumper

Ship it to your villa and bring it in later as a used car.


46 posted on 03/28/2025 10:19:30 AM PDT by Cold Heart (It's a good time to be ashamed to be a democrat)
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To: Towed_Jumper

They’re happy for the free press coverage because Ferrari doesn’t advertise. Every lira they spend to promote their marque is spent racing in Formula One.

And right now that’s not working out too well for them because Scuderia Ferrari hasn’t won a World Driving Championship since 2007 and they last won the World Constructor’s Championship in 2008. Both are among the longest dry spells in the team’s history.


47 posted on 03/28/2025 10:24:00 AM PDT by Paal Gulli
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To: Robert DeLong

“That will just raise the tariff amount they will pay. Go for it.”

No, the headline is misleading. The tariff is 25% and they’re raising the price 10% AFTER TARIFF, so they’re actually lowering the pre tariff price by 15%.


48 posted on 03/28/2025 10:27:35 AM PDT by aquila48 (Do not let them make you "care" ! Guilting you i9s how they. control you. )
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To: Towed_Jumper

Cancel the order for the Ferrari.

Buy a second-generation Ford GT40 for about $500k.

You will go just as fast. Your Ford will start every morning.

You will be $3.35 million less poor.

Just my 2 cents...


49 posted on 03/28/2025 11:22:41 AM PDT by T. Rustin Noone
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To: Towed_Jumper
I'm now asking my fellow FReepers to help me out...should I cancel my order for the Ferrari now and get a refund, or should I go ahead and remit the additional $350K in extortion money?

Start a go fund me page, I'm sure the anti-Trump libs who are opposed to tariffs will help you out.

50 posted on 03/28/2025 11:24:39 AM PDT by 1Old Pro
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To: Towed_Jumper

As low as that is bet it’s in the top 5 cars you don’t want to get hit in.

pretty though


51 posted on 03/28/2025 12:21:02 PM PDT by Vaduz
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To: aquila48

Trump won’t let them get away with that. The tariff is on the selling price. They may think they can be clever, but it won’t fly. Instead, he will just cut off their access to the U.S. market altogether.


52 posted on 03/28/2025 2:06:38 PM PDT by Robert DeLong
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To: Robert DeLong

The 25% is on the selling price and they’re selling it for 15% less than they used to.


53 posted on 03/28/2025 2:59:08 PM PDT by aquila48 (Do not let them make you "care" ! Guilting you i9s how they. control you. )
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To: xp38
You can't say that!
54 posted on 03/28/2025 3:58:08 PM PDT by Dr.Deth
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To: aquila48
Your statement in partial was:

selling it for 15% less than they used to

That is not what the headline says:

Ferrari says it will raise prices by 10% on some models to offset auto tariffs

So, on those models where they are adding 10% to the sales price, they will be increasing the amount they pay in tariffs.

Very first line in the article:

Ferrari said Thursday it will raise prices by 10% on certain models after April 1 in response to new U.S. auto tariffs, adding up to $50,000 to the price of a typical Ferrari.

If that statement is accurate, then the tariff rises by 12,500 dollars, per vehicle imported, on the models where the sales price in being increased by 10%. They re not lowering the price of the vehicle by 15%.

For the Purosangue, which starts at about $430,000, that price hike amounts to about $43,000. For the limited edition F80, which starts at more than $3.5 million, the increase will add more than $350,000 to the price tag.

The buyers of these automobiles are the very wealthy, they will be paying more for their Ferrari, while the government will be collecting more in tariffs. For each F80 sold the government will receive an additional 84,000 for each F80 vehicle imported. If that puts you out of the market to buy it, you probably couldn't have afforded the F80 without the price hike anyway. It is the buyer who is paying more the vehicles where the price will increase by 10%. Are you feeling concerned for the ultra rich? You need not concern yourself, as it means nothing to them. They will pay the extra 43k-350k without even blinking.

So now let us get more specific:

The government will receive 952,600 for each F80 imported into the Treasury coffers. 3.5 million + 350K = 3,850,000.

3,850,000 / 4 = 962,500 tariff , whereas
3,500,000 / 4 = 875,000 tariff.
962,500 - 875,000 = 87,300 more in tariff for every F80 vehicle imported for the Treasury revenue.

3,850,000 - 962,500 = 2,887,500
3,500,000 - 875,000 = 2,625,000

Which means that Ferrari makes an additional 262,500 per F80 vehicle with the additional 10% sales price.

2,887,500 - 2,625,000 = 262,500

962,500 - 875,000 = 87,500 more in tariff per F80 imported with an additional 10% increase in sales price.

Not sure how you interpreted what you said about them lowering the price by 15%,because even the article itself makes no such mention.

Meanwhile, for the models where Ferrari is not adding an additional 10% increase in the sales price, the buyer sees no increase in their personal expenditure. The tariff will not impact them in cost at all. The price remains the same with or without the tariff amount paid by the seller, Ferrari.

For those models with 10% being added to the sales price, the buyer is paying that additional cost, but since the buyer is among the super wealthy, that additional cost means nothing to them. It is absorbed very easily & without any concern whatsoever. Ferrari lowers the tariff percentage on them, but increases their profit, though the profit is diminished by the additional tariff amount.

Does that help you see it?

55 posted on 03/28/2025 6:23:56 PM PDT by Robert DeLong
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To: Robert DeLong

boy, you are really dense!

There’s a 25% tariff. That means that if Ferrari didn’t lower the price it sells it for BEFORE the tariff, then the price to the customer in the US would be 25% higher not 10%.

To get it down to 10% it has to lower the price BEFORE the tariff by 15%.

In other words even though the customer in the US is paying 10 percent more, Ferrari is making 15% less.

And our government gets 25%. 10% from the US customer and 15% from Ferrari.

So bottom line, because of the tariff, the US customer pays 10% more and Ferrari makes 15 percent less and our government gets 25% - the sum of the two.

Capisce?


56 posted on 03/28/2025 8:31:04 PM PDT by aquila48 (Do not let them make you "care" ! Guilting you i9s how they. control you. )
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To: aquila48
boy, you are really dense!

Whatever.

Show me where it says that Ferrari lowered prices. You can't because Ferrari isn't lowering prices

The article says that Ferrari says it is raising the sales price by 10%, on the high-end models, to lower their tariff percentage to 15%. Which is achieved by raising the profit margin by 10 percent. For the F80 they see a 262,500 in the profit for F80 models. In the process they pay more in tariff, but they have on the positive side of the ledger, increased their profit on the end-end models. For the F80, it increases the profit by $262,500 per every F80 imported, which offsets the percentage of the entire stock imported for sale to 15% across all models imported.

I laid it out there for you to see, that by raising the profit on their high-end model cars cars, they actually reduced their tariff percentage down to 15%. They know that the rise in price will not prevent the ultra rich from spending that insignificant 10% rise in price.

57 posted on 03/28/2025 9:18:18 PM PDT by Robert DeLong
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To: Robert DeLong

They lowered the price to the importer by 15%. The importer then added the 25% tariff, making the price at the dealership 10% higher than it had been.

If they hadn’t lowered the price to the importer then the price at the dealership would have been 25% higher instead of just 10%.

It’s really that simple!


58 posted on 03/28/2025 9:56:08 PM PDT by aquila48 (Do not let them make you "care" ! Guilting you i9s how they. control you. )
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