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'I don't understand how this appeals to Bud Light's target market of transgender youth': Embattled brand is mocked again for its 'desperate' ad featuring masculine 'grunts' from Kansas City Chiefs star Travis Kelce
Daily Mail UK ^ | July 4, 2023 | Noa Halff

Posted on 07/04/2023 1:54:49 PM PDT by Morgana

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To: Morgana

Their Marketing team needs new blood and new ideas. This might help....

https://rumble.com/v2xcsva-pitch-meeting-to-save-bud-light.html?mref=6zof&mrefc=2


21 posted on 07/04/2023 3:38:23 PM PDT by Danie_2023
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To: Morgana

Its a childish smack in the face to its core customers.

They just keep digging deeper.


22 posted on 07/04/2023 3:38:50 PM PDT by Secret Agent Man (Gone Galt; not averse to Going Bronson.)
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To: Morgana

Maybe the Board is made up of homos and have a mindset that they refuse to change.


23 posted on 07/04/2023 4:04:50 PM PDT by chopperk ( C)
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To: Morgana
So many white guys in one commercial. Wait for the blowback on that one.

In related news, Dylan Mulvaney is teaming with Taylor Swift to write a song about how Dylan got dumped by some guy named Bud Light.

And, finally, Spuds MacKenzie was portrayed by a girl dog. BLight has been paying its customer base for a long time.

24 posted on 07/04/2023 4:05:30 PM PDT by Bernard (“the rights of man come not from the generosity of the state but from the hand of God." JFK 1-20-61)
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To: Morgana

I saw the d. It is an inside joke with the granny community. AnBev is saying to the trannies, “See, these are the knuckle dragging kind of lowlifes the media wants us to appeal to. But have no fear, we’re all in queer. We can laugh together at these a—holes.”


25 posted on 07/04/2023 4:44:23 PM PDT by hinckley buzzard ( Resist the narrative.)
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To: Morgana

Will the next commercial be a bunch of guys burping?


26 posted on 07/04/2023 5:05:08 PM PDT by KittyKares
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To: Morgana

I was in a barbecue joint in Texas a couple days ago and I saw a table with several normal-looking men (not trannies) and they were all drinking a Budweiser product.


27 posted on 07/04/2023 5:17:30 PM PDT by crusty old prospector
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To: stars & stripes forever

They maintain about 9 feet of shelf in the cooler. Not being stocked full to make it look like someone is buying it. And the ad in question was a complete waste of time to watch.


28 posted on 07/04/2023 6:15:34 PM PDT by healy61 (.)
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To: no-to-illegals

29 posted on 07/05/2023 4:28:41 AM PDT by SaveFerris (Luke 17:28 ... as it was in the days of Lot; they did eat, they drank, they bought, they sold ......)
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To: chopperk

[Maybe the Board is made up of homos and have a mindset that they refuse to change.]

You may be on to something here. In the final analysis, for the reprobates, nothing matters but “the cause” - this has been demonstrated multiple times. Recently, the Sunny Bunny Film Festival or whatever, in Ukraine. And others.


30 posted on 07/05/2023 4:33:06 AM PDT by SaveFerris (Luke 17:28 ... as it was in the days of Lot; they did eat, they drank, they bought, they sold ......)
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To: peggybac

[Oh, Travis, as a Chiefs fan, I’m disappointed. (You could have at least taken your shirt off).]

Are you kidding? Travis was probably afraid he’d get Dylan Mulvaney all excited!! Dylan might have jumped off the can .... and ..... (wait for it) .... tackled him.

LOL


31 posted on 07/05/2023 4:38:40 AM PDT by SaveFerris (Luke 17:28 ... as it was in the days of Lot; they did eat, they drank, they bought, they sold ......)
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To: All

[’Man Bud Light is going for the death blow at this point,’ one commenter wrote. ‘This is what they think of their client base, stupid grunting cavemen.’]

Much of corporate America (these days) is out-of-touch with reality. They stay in bubbles, blissfully-unaware of almost anything outside their yes-men and yes-women.

They let “HR” mandates run all the hiring and still can’t figure out why they cannot get to people.

I have tried for multiple jobs - the only ones, surprisingly, that actually answered the phone or called back, are contracting firms for low-level government jobs.

Not a single private business has answered the phone nor called back. Not one.

I am sooooooo reminded of 2008.


32 posted on 07/05/2023 4:44:30 AM PDT by SaveFerris (Luke 17:28 ... as it was in the days of Lot; they did eat, they drank, they bought, they sold ......)
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To: Morgana

The tipping point has been reached. When the alphabet community loudly proclaims “We are coming for your kids” and AB effectively joins in the chorus (by hiring Mulvaney), people have begun to awaken to the fact that these are kind people. These aren’t harmless people. Any business that sides with the alphabet community will need to be darn sure of their market or they too will be Bud Lighted.


33 posted on 07/05/2023 4:44:44 AM PDT by comps4spice (Show me the incentives and I'll show you the outcomes --Charlie Munger)
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To: SaveFerris

LOL, true. Kelce’s appears to be an odd bird. I’m not sure what to think of him, but am happy he and Mahomes are are together! Go Chiefs!


34 posted on 07/05/2023 7:58:48 AM PDT by peggybac (My will is what I wanted. God's will is what I got.)
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To: Morgana

Kelce strikes me as a somewhat woke white boy who plays decent ball but in interviews has a hard time escaping Ebonics

Am I wrong

Im not condemning the man


35 posted on 07/05/2023 8:00:59 AM PDT by wardaddy (Technology is not by default an improvement )
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To: ConservativeInPA

Reminds me of when Viacom sent down a gaggle of hipster non Christian lefty hipsters to take over CMT and TNN early 2000s to Nashville

And I had the chance to witness one of their meetings

Their derision of their audience was palpable

And you could tell it in programming very quickly

“Let’s make fun of our audience non stop they’ll love it plus where they gonna go and it’s cheaper to run old syndications than new music vids or original content “

This is elitism folks

Kelce not a good look


36 posted on 07/05/2023 8:05:50 AM PDT by wardaddy (Technology is not by default an improvement )
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To: Morgana

If they’d apologize and say they made a mistake and they should have avoided gender politics

They could recover

It’s not in them

I honestly think long term they see bowing to the woke is survival considering the generations coming up

Who btw in my view drink godawful tasting expensive IPAs anyhow


37 posted on 07/05/2023 8:12:14 AM PDT by wardaddy (Technology is not by default an improvement )
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To: Morgana

Not enough to call your customer base fratty and out of touch.

Double down on stupidity and create an ad to appeal to those customers as mouth breathing knuckle draggers.


38 posted on 07/05/2023 10:01:26 AM PDT by N. Theknow (Kennedys-Can't drive, can't ski, can't fly, can't skipper a boat-But they know what's best for you.)
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To: MinorityRepublican

In retrospect, it’s better to take the heat for canceling Pride Month
..........................

YES


39 posted on 07/07/2023 5:25:39 AM PDT by ViLaLuz (2 Chronicles 7:14)
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