[ChildOfThe60s]

Sales down 27% means also that 73% are still buying it.

The fact that a beverage which tastes that bad can become #1 suggests to me that it can recover from this fiasco. I hope it does not. but we will see.

[zeugma]

Sales down 27% means also that 73% are still buying it.

Given what I'm seeing that 27% number is way low. It is pretty obvious they are seriously manipulating numbers.