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Bud Light is now accused of 'cowardice' for turning off YouTube comments on new 'countrified' commercial - and is slammed for 'pandering' to customers lost during Dylan Mulvaney fiasco
Daily Mail UK ^ | April 30, 2023 | Neirin Gray

Posted on 04/30/2023 6:48:44 PM PDT by Morgana

Bud Light is being criticized after pandering to lost customers with a county-themed commercial and preventing viewers from offering feedback by disabling the comments on YouTube.

The commercial, which debuted during the Thursday NFL Draft and was later published to YouTube, shows four friends opening cans of Bud Light at a country music festival as the song Chicken Fried by the Zac Brown Band plays.

It is one of a number of commercials released by the company since the partnership with trans influencer Dylan Mulvaney at the beginning of April caused sales to plummet.

The commercial is a clear nod to American country music and its fans, and designed to appeal to the humor of its more traditional market, much of which was alienated by the controversy.

In the three days since the 30-second video was released it has accrued more than 8 million views, but received less than 200 likes. By comparison, the song Chicken Fried was uploaded 14 years ago and has 135 million views and 571,000 likes.

It is not clear how many users 'disliked' the new commercial - in 2021 YouTube removed a feature allowing the public to see how many dislikes a video has. Some people argued at the time in doing so it was catering to large corporations that would often become the victims of 'dislike attacks'.

Disabling the comments on YouTube did not stop viewers from discussing the advert on Twitter. 'Real smart, p*** off that demographic, then cynically try to lure them back with this. Don't fall for it,' one user wrote.

(Excerpt) Read more at dailymail.co.uk ...


TOPICS: Business/Economy; Computers/Internet
KEYWORDS: beer; queerbeer; youtube
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To: CatOwner

Even if the left had rioted and destroyed some property, I doubt it would have cost them as much as the boycott.


41 posted on 05/02/2023 6:04:00 AM PDT by DejaJude (I'll be back, again.)
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To: Morgana

The same advertising overlords have been pushing anti-white racism and homosexual relationships in 95% of TV commercials for the last 2 years.


42 posted on 05/02/2023 6:09:23 AM PDT by newfreep ("There is no race problem...just a problem race")
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To: princeofdarkness

IMO, the CEO’s statement came across as chastising people who didn’t want to have a beer with the alphabet group.


43 posted on 05/02/2023 6:10:27 AM PDT by DejaJude (I'll be back, again.)
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To: Morgana

I’ve moved on, Coor Banquet beer is a good mass produced cheap beer I enjoy in between some of the more expensive Wheat Beers I enjoy.


44 posted on 05/02/2023 6:13:33 AM PDT by 1Old Pro
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To: DejaJude
Even if the left had rioted and destroyed some property, I doubt it would have cost them as much as the boycott.

How about personal threats to the families of those who run AB? Wouldn't happen from the right, but most certain could happen from the leftists.

45 posted on 05/02/2023 10:09:11 AM PDT by CatOwner (Don't expect anyone, even conservatives, to have your back when the SHTF in 2021 and beyond.)
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To: CatOwner

If the left threatened them, it might cause them to rethink their support of gender politics.


46 posted on 05/02/2023 11:38:13 AM PDT by DejaJude (I'll be back, again.)
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