The trend of companies going woke is baffling to me. How can business people in high-level positions be so stupid?
How stupid are they if Deep State uses taxpayer money to make them whole...?
Not stupid at all, to my mind.
Crooked, yes.
Stupid, hell no.
Because companies like BlackRock, State Street, and Vanguard have controlling stakes in every major publicly traded corporation and mandate this under “ESG”.
It is the BOARDS that are the issue. About 30 year or so the ago the left saw an easy path to take over, through boards.
Boards run nearly everything in the country. From the American Medical Association, to the American Psychological Association, to the boards of the boy scouts, to the boards that oversee nearly every sect of Christianity, to the boards of every single corporation in America!
And in general ... people don’t want to serve on these boards! And the left noticed that, and took advantage by simply agreeing to be on the boards. Once in place on the boards they took the majority and then started implementing their agenda. If the organization pushed back it usually ended up in a split (think Churches splits like Baptist, Methodist, etc). Otherwise, the organization usually has a CEO, and the BOARD selects the CEO. All that was necessary was for them to pick one of their own as CEO to help implement their agenda. The left actually declared themselves SANE by taking over the American Psychological Association!
“””The trend of companies going woke is baffling to me. How can business people in high-level positions be so stupid?”””
This is my understanding of why corporations have gone woke.
In the past people bought the stocks of individual companies and those people voted their shares.
In recent years most people now buy mutual funds and the fund managers vote the shares.
So we now have mutual fund companies like Larry Fink’s Blackrock who control the voting shares of the corporation.
They're not stupid, they're desperate. These companies go woke in a desperate attempt to squeeze any money of it before discarding its carcass.
Gillette is a good example. They had already lost 50% of their market share to online razor subscriptions before they decided to go woke and accuse all men of misogyny and ignore women's misandry.
Target Corporation lost billions on their Canadian misadventure as well as other flops before they decided to go woke and support child predators targeting children in the dressing rooms.
Starbucks lost a small fortune with their CEO who decided to open "take your coffee and get out of here" stores only to have to close them all down years later because their customers didn't agree, before going woke and calling non-black Americans racist.
Coca-cola, as most sugared drink manufacturing, had declining sales for years when they went woke and called all white people racist.
Major league sports such as Major League Baseball, the National Basketball Association, and the National Football League have had declining sales, especially logo paraphernalia for decades before they went woke and embraced Communist organizations such as Black Lives MatterTM and called all non-black Americans racist.
NOOSECAR went woke after years of declining viewers and race attendees. They've been dismantling seating at race tracks for more than a decade to minimize camera shots of empty stands.
Hollywood movies attract a continually declining numbers of viewers and go woke in an attempt to pander to any viewers they might have left.
Television viewership, both cable and over-the-air, has been in decline for decades and continues to go woke to create controversy in order to sell eyeballs to advertisers. The streaming services are starting off in the red, losing billions in just 2022 alone. They have no option other than to go woke.
The proud will be destroyed. Perhaps over compensating because they think everyone else is so dim that they have to go full on propaganda mode just to score the relevant points is one way that pride leads to a fall.