I don’t get it, if demand goes up, shouldn’t there be incentives for supplies to keep up with it?
Really? You’re not aware of the capitalist supply and demand economic system?
Take baby formula for instance. Right now there is far more demand than supply so one can that lasts just a week to feed a baby is now $56. Amazingly I can’t find a chart to show how much that price has risen by year. Looks like it’s being scrubbed from the Internet.
Bottom line is price is always dictated by the supply and demand. When the demand outstrips the supply the cost goes up. You can have all the “incentives” you like but if the supply is what it is the price will go up.