Posted on 06/12/2022 4:21:33 PM PDT by BenLurkin
It might look and smell like McDonald's but now it's Vkusno & tochka.
A new era for Russia's fast-food and economic scene dawned on Sunday, as McDonald's (MCD.N) restaurants flung open their doors in Moscow under new Russian ownership and with the new name, which translates as "Tasty and that's it".
The unveiling of the rebranded outlets, more than three decades after the American burger giant first opened its doors in Moscow in a symbolic thaw between East and West, is once again a stark sign of a new world order. The reopenings took place on Russia Day, a holiday celebrating national pride.
On Sunday, scores of people queued outside what was formerly McDonald's flagship restaurant in Pushkin Square, central Moscow.
Vkusno & tochka's menu was smaller and did not offer the Big Mac and some other burgers and desserts, such as the McFlurry. A double cheeseburger was going for 129 roubles ($2.31) compared with roughly 160 under McDonald's and a fish burger for 169 roubles, compared with about 190 previously.
The composition of burgers has not changed and the equipment from McDonald's has remained, said Alexander Merkulov, quality manager at the new company.
Russian authorities have said the U.S. group has the right to buy back its restaurants within 15 years - though Govor poured cold water on that possibility.
"They made it clear to me that they would not buy back," Interfax quoted him as saying.
McDonald's, which has said that Govor will retain the chain's tens of thousands of employees for at least two years, was not immediately available to comment further about the terms of the sale or its future Russian intentions.
(Excerpt) Read more at reuters.com ...
“Wonder if they cook the fries in beef tallow like back in the day or flavored vegetable oil per the modern McD’s formula.”
Don’t know, but that would make sense. And, ironically, Tallow is FAR HEALTHIER!!!
Do a search on AzTx cattle company.
They were exporting cattle to that region.
So..they are possibly eating Texas beef. REAL MEAT, Not the sh#t that MacDonalds pushes for hamburgers.
McDonald’s sure showed Putin. They abandoned 850 restaurants in Russia and left. The new owners renamed the joints, rehired all 62,000 employees, used the same menu, ingredients and equipment and the customers are thrilled and packing the restaurants.
Congratulations to the board of McDonald’s for shooting itself in the ass and tossing away a fortune in business.
Maybe they can try the same business plan elsewhere. Idiots !
McDonald’s burgers should be registered as lethal weapons.
“Vkusno & tochka”-——Vikusno means political prisoners ground into burgers with the special tochka sauce that Putin’s mother used to make. He still gets tears in his eyes remembering it.
Chinese use of their prisoners gave Russia the idea. Much better than cats.
Looked nice and clean inside and out. No poop and needles laying around. No thugs eating each other up at the counter either.
I didn’t notice any rainbow fries there either.
Oops my typo, eating was supposed to be beating. lol
McTasty the new Russian BigMac... The special sauce is a state secret... 🤓
Make sure there is NOT any Moose or Squirrel on the menu!! 🤓
Maybe they’ll add a Korova Milk Bar to make up for the missing McFlurries....
Appears that anywhere you go people are looking at their cell
phone or texting.
Russian McDonald’s is usually top-notch.
The funny part is that McD used to make around 10% of its profits in Russia. New owners are going to be glad to keep operating the franchise without paying royalties.
Mcdonalds in euroland and eastward is a bit nicer than here in the states, also much more expensive lol
This is Russia in a nutshell. Clean. Safe. Civilized.
Like the Russian comedian said while unwrapping his Big Mac
Is the a great country or what they not only give you food but they give you toilet paper too.
I like that name.
Boris and Natashas
Home of the Big McB
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