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ViacomCBS rebrands to Paramount in focus on streaming
The Verge ^ | 2/15/2022 | Jacob Kastrenakes

Posted on 02/16/2022 10:51:14 AM PST by 1Old Pro

ViacomCBS is getting a new name: Paramount.

The media behemoth — which was created through the merger of CBS and Viacom in 2019 — said the rebrand is meant to focus on the company’s goal of becoming a major player in streaming. It is also, plainly, just a better name.

It’ll also start streaming all Paramount movies exclusively on Paramount Plus starting in 2024 in the US, following their theatrical runs.

Paramount includes major TV networks, like CBS, Nickelodeon, and MTV; the publisher Simon & Schuster; and its titular film studio. But the company is increasingly focused on streaming, where it has three key brands: Showtime, Pluto TV, and Paramount Plus.

(Excerpt) Read more at theverge.com ...


TOPICS: Business/Economy; Miscellaneous; TV/Movies
KEYWORDS: seebs
Well they aren't gonna survive on their News Division with last place NorDUH feminist O'Donnell or CBS Mornings with Gayle the race divider King.

Or that nasty liar Lesley Stahl who still won't admit Hillary spied on Trump.

1 posted on 02/16/2022 10:51:14 AM PST by 1Old Pro
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To: 1Old Pro

I actually don’t watch anything from that group.


2 posted on 02/16/2022 10:52:34 AM PST by Macoozie (Handcuffs and Orange Jumpsuits)
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To: Macoozie
I actually don’t watch anything from that group.

Just Yellowstone and 1883.

3 posted on 02/16/2022 10:54:55 AM PST by 1Old Pro
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To: 1Old Pro
They're doing it for prestige reasons. Paramount is a highly respected name in Hollywood, take it what it may.
4 posted on 02/16/2022 11:02:43 AM PST by RayChuang88 (FairTax: America's Economic Cure)
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To: 1Old Pro

I’m not paying $20/month per channel for anything.


5 posted on 02/16/2022 11:09:14 AM PST by Jonty30 (How can you claim to help me with my healthcare costs when you can't pay for your own?)
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To: 1Old Pro

NCIS. Blue Bloods. Seal Team


6 posted on 02/16/2022 11:09:26 AM PST by Tell It Right (1st Thessalonians 5:21 -- Put everything to the test, hold fast to that which is true.)
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To: 1Old Pro

They should get their act together where stuff that is available on the paramount network is also available on P+. Their programming is convoluted. They want me to pay for paramount plus, but I have to add Paramoubt to my cable package to watch the most recent episode of Yellowstone.

It’s bizarre.


7 posted on 02/16/2022 11:16:08 AM PST by Vermont Lt
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To: Vermont Lt
Their programming is convoluted

No kidding, they are all over the place.

8 posted on 02/16/2022 11:30:14 AM PST by 1Old Pro
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To: 1Old Pro

Instead of struggling with their licensing…I spent $20 at the Apple store and bought the season of Yellowstone for my wife.

So paramount lost a potential streaming customer, and I didn’t have to watch commercials. To make my wife happy for $20….it’s a no brained.


9 posted on 02/16/2022 11:41:06 AM PST by Vermont Lt
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To: Jonty30
I share your dislike of paying $$$. I didn't realize Pluto is part of the Viacom group until this OP.

I watch the heck out of Pluto. 100+ channels plus movies that rotate in fresh routinely. Zero $$$, ad supported. Download app from your AppStore. If a person doesn't like it, just delete the app, no big deal. Do you get Yellowstone? Nope. I binge out on Adam's Family and Startrek and am contented Lol.

It's unique in arrangement compared to normal cable and networks. It's set up as channels. Ex. Dr. Who channel, Adam's Family channel, several news channels, movies on-demand, various kids channels, etc. Most anyone can find a group of channels to favorite into a quick access short list.

10 posted on 02/16/2022 2:50:22 PM PST by Hootowl99
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To: Hootowl99

Pluto was an independent startup and then Viacom bought them out. I actually liked it better back then. A lot of the content has now disappeared that used to be there.

Some of the same streaming channels I was watching on it are also streaming elsewhere - like on the Redbox app, Roku channel, etc. And they don’t treat me to ads constantly promoting RuPaul’s stuff like on Pluto.


11 posted on 02/16/2022 5:45:24 PM PST by Republican Wildcat
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To: Republican Wildcat

Thanks…. Your info was useful and interesting.


12 posted on 02/16/2022 7:15:32 PM PST by Hootowl99
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To: Republican Wildcat

I watch the FREE Pluto tv shows and Youtube video channels I subscribe to.
I cannot remember any network tv shows I watched on a regular basis.
Pluto tv has shows from the 1950’s to maybe 10 years old.


13 posted on 02/16/2022 8:52:17 PM PST by minnesota_bound (I need more hash brown patties! )
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To: Hootowl99

Can’t say I could blame them for selling...if some giant corporation sees your creation and offers to make you an instant multi-millionaire, it would be difficult to pass up that offer.

I just miss the stuff that used to be there and don’t particularly care for the junk they advertise.


14 posted on 02/17/2022 5:17:11 PM PST by Republican Wildcat
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To: minnesota_bound

Very, very few recent shows I have cared to watch on regular network TV that are new. Maybe 2 in the last ten years.


15 posted on 02/17/2022 5:18:22 PM PST by Republican Wildcat
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