Posted on 01/02/2022 8:22:22 AM PST by mylife
McCall’s was a monthly American women’s magazine that enjoyed great popularity through much of the 20th century, peaking at a readership of 8.4 million in the early 1960s. From 1973 through the early 1980s, the magazine created the Great American Recipe Card Collection “capturing the spirit of America through its recipes” by bringing “together the famous dishes… from the 50 states.” It was created by the editors of McCall’s and Random House.
The collection consisted of a plastic recipe card case featuring a bald eagle behind a red, white and blue shield surround by a plentiful food bounty. There are twenty four sections that each had twenty four recipe cards which became 600 cards in total. On each section divider card there is the title of the section, a little illustration pertaining to the theme in the top right corner, a full color photo on the front while on the back was a little blurb about the section’s theme. Lastly there was an index booklet that had a quick reference for all the recipes in the collection. These were available starting in 1973 all the way through the early 1980s.
There were two ways to obtain this collection. The first was to send the card found in the newspaper and McCall’s magazine to Random House. In return you would get the Bicentennial recipe card case, the 24 divider cards and the first set of twenty four cards called “Our Rich Heritage” for a free 14 day trial examination. If you liked the card and wanted to keep going, then you would pay one dollar for the initial set and then get sent the rest of the cards one by one and eventually in small groups at a charge of one dollar per set.
(Excerpt) Read more at vintag.es ...
For Christmas dinner, we had 7 3-4 pound lobsters, a 13 pound prime rib and lime jello with canned fruit salad for desert.
You can take the hunky outta the mining town, but...
Forgot peanut butter and broccoli pasta.
Jello molds was a big part of it. My mother would chop up raw carrots, celery, lettuce, and broccoli and swirl it in jello to offer to us as a "healthy" dessert.
She was also making all those atrocious 1970s recipes from the magazines like McCalls and Good Housekeeping, etc. One especially horrendous one was "pizzas" made from English muffins, Hunt's tomato sauce and Kraft shredded cheese.
Lunch in those days were sandwiches on Wonder Bread made with either Oscar Meyer bologna slices or that Underwood Deviled Ham or Chicken Spread. She would try to sneak in a slice of supermarket tomato in there but we'd always peel that off and feed it to the dog under the table.
“Jello molds were really big when I was a kid...50s.”
Can of diced fruit with various jello flavers.
Jello with a dab of vanilla I’ve cream.
Why is it terrifying?
My wife was subscribed to something similar during the 80’s. You have a small 3-ring binder, and every month they send you some recipe cards from the various categories — appetizers, main dishes, desserts etc. It was geared toward meals that could be prepared quickly & easily with a lot of one dish/casserole type meals.
Today it would be an app on your iPad with a monthly subscription, I guess.
Yeager said "anyone going up in that thing is going to be spam in a can."
BTTT!!!
Maybe it had something to do with nutritional guidelines they were trying to follow. They got a fruit serving and a dairy out of that.
I will say that when I was a boy, our lunch ladies really cooked, and I remember it being good for the most part. Every day was like a "meat and two/three" at Cracker Barrel.
We were allowed to go back for seconds on the vegetables, but not the meat, and definitely not the yeast rolls... which were fantastic - one roll pre student was strictly enforced. It had to be, or we would have wiped those out.
Al is from the town I live in, and
I’ve been to the fountain in Grant park.
and Heinz chili sauce.... ;)
Two words:
Tomato
Aspic
Quiche? You, my FRiend, are a culinary Philistine (said with a smile)
Some good stuff listed in between the ick stuff. Actually a rather weird list.
I agree for the most part but still love fried bologna sangwiches.
I still have a crush
on Kelly the Verminator.
send us some recipes!
:)
No larks tongues??
“Supermarket tomato”?
Egads!
...Lovey, did you hear that? The hoi polloi are revolting!
What’s wrong with kielbasa and cabbage? A good kielbasa is food of the gods!
I will have to look in the pantry later & see if she still has it.
Are you interested in the good recipes or the terrifying ones? LoL
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