[ClearCase_guy]

I see a possible trend of small teams (conceivably one person) making movies for low-level distribution (very similar to a 10 minute cooking video on YouTube. Production cost: minimal. Distribution cost: minimal. Some percentage of the product being produced will “go viral” and be seen by 50 million people. Some makers will be successful. Others, not so much. But almost anyone can try.

They may have to tweak the monetization angle a little bit, but I think good quality 90-minute productions would be achievable for relatively small expense and that reaching a decent profit margin would be quite do-able.

It's like building a better mousetrap. Making a Hollywood movie for $200M isn't a good mousetrap anymore. A nerd in his basement making a major movie in his spare time is a better mousetrap.

[a fool in paradise]

“viral” is often fake hype

Disney signed a singer one time and then released a series of videos of her recording music in her kitchen and those videos went viral. But she’d already been signed to her recording contract and it was a big scam/swindle.

People THINK they are getting “independent” and “real voices” but there are still corporations making the decisions.