” as for the traditional veggie burger, I have never found one that did not remind me of eating granola and tofu.”
exactly what they should taste like.
“The people at Impossible Foods want to introduce a product that will satisfy people who for their own reasons want to cut back on red meat”
I am sure they thought of that, but the real reason is 100% profit driven.
and of course it could really be something like this:
https://www.youtube.com/watch?v=iYkboRf64P4
OK, I get the picture, and for the record, I eat meat and like it. But the vegan world has a right to something that does not taste like cardboard. And as for profit, sure, I like that too. But I know that Impossible Foods is not able to price below the meat products they want to replace. However the Jews and Muslims can enjoy their product without restrictions, so that is a large market they are reaching towards.
The food is genetically altered (by yeast cells) so if that is not something you can tolerate, then its not for you.