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To: cgbg
I've always felt that commercials (and television in general) is used as a means to direct society like cattle. An over abundance of mixed race couples? That's what society should be striving for. Mixed race children? That's what your kids should be, etc. Instead of letting people do what comes natural, it's being engineered. I also don't believe that there was previously an effort to only use white people. Marketing firms targeted a products likely consumer. That's all changed now.
24 posted on 07/06/2021 8:36:17 AM PDT by liberalh8ter (The only difference between flash mob 'urban yutes' and U.S. politicians is the hoodies.)
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To: liberalh8ter
commercials (and television in general) is used as a means to direct society like cattle.

I agree on that.

I think folks are very naive about how advertising works--and a little research will remove the veil.

Effective advertising is based on manipulating strong emotions.

Those emotions are often subliminal--we don't know they are there and they are not our fault--they are our animal instincts.

That is the world of advertisers.

Folks here may not be impressed with the work of Freud and Jung, but imho they had excellent insights on how the human mind actually works--not how we would like it to work--but how it actually works. They laid the foundation for modern advertising.

Advertisers test different approaches with focus groups and test markets. They learn from their mistakes, and the big advertising firms are professionals who know _exactly_ what they are doing.

If they have a mixed race couple in an ad, it is there for a reason--and they have the market research to prove that it generates the emotions they want to generate.
27 posted on 07/06/2021 8:49:58 AM PDT by cgbg (A kleptocracy--if they can keep it. Think of it as the Cantillon Effect in action.)
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