Bad beer on purpose: Brewery creates 'Torched Earth Ale' to highlight how climate change will affect beer taste

abc7ny ^

[mylife]

New Belgium Brewing released a new beer that tastes bad to illustrate how climate change could affect the beer industry.

The Colorado-based brewery said 'Torched Earth Ale' is made with low-quality ingredients that brewers may be forced to use in the future.

For example, instead of fresh hops, the beer is made with hop extracts and dandelions.

New Belgium said it wanted to make the point that climate change affects beer lovers everywhere.

Last year, Fat Tire became America's first certified carbon neutral beer.

[mylife]

Do what?? I think you've had enough...

You'll be hitting on Greta Thunberg next.

[albie]

Most brewers are “woke” idiots.

[Theoria]

Sounds like normal, American beer.

[mylife]

even more consumers are.

[brownsfan]

*sigh* I’m old. I’m tired. I’ve come to the conclusion that we have allowed indoctrination for so long that all I can do is ride it out, and pray that the retards don’t ruin the last years of my life.

[Vision]

Proof that alcohol is bad for your brain.

[Sirius Lee]

No worries. You can still get the good stuff.

[real saxophonist]

New Belgium are way too full of themselves. They charge too much for mediocre, high alcohol content stuff that all tastes the same.

[MtnClimber]

Should he be treated to a “taste” of how communists are going to be treated in the future?

[Trumpet 1]

What will beer taste like when global cooling happens and Colorado has the temperature of Milwaukee? Or, global warming happens and Colorado has the temperature of Busch Gardens, Florida?

[dfwgator]

"PABST BLUE RIBBON!"

[I want the USA back]

This is propaganda, invented by climate change fanatics who realize that the public isn’t buying it, even if greta yells at them.

[Empire_of_Liberty]

I’m starting to think that this is how world wars are started.

At some point, you just want these retards to go find an unheard of island to die on.

[Third Wheel]

I don’t know about that. Budweiser tastes like stale piss but I like Sam Adams.

[Army Air Corps]

I never heard of these wankers until now. Marketing Mission accomplished, I guess.

[KC_Lion]

They made Pabst Blue Ribbon?

[logi_cal869]

If Oregon enacts its 2000% increase in sin taxes, I’ll be brewing and assuredly/happily increasing my carbon footprint exponentially with all the bubbling yeast.

[mylife]

Fat Tire is actually a good beer, but this is beyond stupid.

[mylife]

“How dare you!!!???”

[Third Wheel]

Somebody wasn’t paying attention in Business 101. If you’re product sucks, don’t tell the customers.