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Facing ratings pressure, Fox News replaces news with opinion at 7 p.m. (MacCallum Demoted)
LA Times Yahoo News ^ | 1/11/2021 | Stephen Battaglio

Posted on 01/11/2021 10:50:34 AM PST by marcusmaximus

Fox News, which has watched its ratings leadership slip since the election loss of President Trump, announced a major revamp of its daytime lineup Monday.

The conservative-leaning network, which is typically the dominant leader among cable news viewers, has seen CNN and MSNBC surpass it in the Nielsen ratings in many hours throughout the day since the Nov. 3 election.

-snip-

The major change is the move of "The Story With Martha MacCallum" out of its 7 p.m. Eastern time slot to make way for a new opinion show, tentatively named "Fox News Primetime," which will have a rotating group of hosts.

MacCallum's program — which featured interviews with newsmakers and commentators — will air at 3 p.m. Eastern. "The Story" had seen its audience level fall in recent months as Newsmax, a competing right-wing channel, had gained viewers in the hour with its host Greg Kelly.

(Excerpt) Read more at news.yahoo.com ...


TOPICS: Chit/Chat
KEYWORDS: cnn; faux; fox; foxit; gregkellyreports; marthamaccallum; msnbc; newsmax; nielsenratings; suzannescott
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And the Fox News Crown Loyalists were telling us that the Fox ratings collapse was just "business as usual after an election".

Wrong!

And we're not coming back, no matter what they do!

1 posted on 01/11/2021 10:50:34 AM PST by marcusmaximus
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To: marcusmaximus

Titanic deck chairs.

Let them sink


2 posted on 01/11/2021 10:51:47 AM PST by Jewbacca (The residents of Iroquois territory may not determine whether Jews may live in Jerusalem)
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To: marcusmaximus

I quit watching McCallum ages ago.


3 posted on 01/11/2021 10:52:43 AM PST by rdl6989 ( )
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To: marcusmaximus

“The conservative————leaving) network,”


There, fixed it.


4 posted on 01/11/2021 10:53:50 AM PST by patriot torch (Ashlie Babbitt-say her name)
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To: marcusmaximus

Showing Chris Wallace the door would get my attention.


5 posted on 01/11/2021 10:54:07 AM PST by Huskrrrr
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To: marcusmaximus

I like Greg Kelly. I know he screwed up with that whole affair and all but he is a Marine and a Patriot.


6 posted on 01/11/2021 10:55:00 AM PST by frogjerk
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To: marcusmaximus

“Fox News replaces news with opinion”

They did that a long time ago.


7 posted on 01/11/2021 10:55:00 AM PST by MercyFlush (Donald Trump is my President and Free Republic is my social media!)
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To: marcusmaximus

Martha was awful, give the slot to Levin and Victor Davis Hanson.


8 posted on 01/11/2021 10:55:45 AM PST by 1Old Pro
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To: marcusmaximus

They are now throwing everything at the wall to see what sticks.


9 posted on 01/11/2021 10:55:50 AM PST by patriot torch (Ashlie Babbitt-say her name)
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To: Huskrrrr

“...Showing Chris Wallace the door would get my attention...”

Yep...and a whole lot of other people too.


10 posted on 01/11/2021 10:56:01 AM PST by lgjhn23 (Pray for America....)
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To: marcusmaximus

The oldest Murdoch son, wanted to bring Megan Kelly back a year ago, but he was overruled.
They need a star performer and a ‘dig-deep’ interviewer.
Chris Wallace is competent, but many republicans have grown to dislike him because of how he usually treated President Trump.
Megan is waiting for her moment as Prodigal Daughter.


11 posted on 01/11/2021 10:56:13 AM PST by lee martell ( )
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To: rdl6989

I quit watching FOXNews ages ago. You?


12 posted on 01/11/2021 10:56:39 AM PST by cranked
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To: patriot torch

Laura Ingraham should be very worried about who ends up replacing MacCallum at 7pm.

Ingraham’s ratings losses were as bad as MacCallum’s ratings losses.

Laura is on the hot seat, even with the contract renewal.


13 posted on 01/11/2021 10:56:39 AM PST by marcusmaximus
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To: rdl6989

Quit watching Fox ages ago.


14 posted on 01/11/2021 10:56:59 AM PST by Phillyred
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To: marcusmaximus

rock on!


15 posted on 01/11/2021 10:57:27 AM PST by GOP Poet (Super cool you can change your tag line EVERYTIME you post!! :D. (Small things make me happy))
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To: marcusmaximus; Jane Long

Wow... Go Greg Kelly! His 7pm ET show apparently killed off Martha’s show.


16 posted on 01/11/2021 10:57:29 AM PST by nutmeg (Mega prayers for Rush Limbaugh)
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To: marcusmaximus

Fox News can change their line up all they want. They could have wall-to-wall real conservatives and zero RINOs and leftists. But guess what, they are never getting this previous viewer back. They are traitors, every single last one. They deserve the death penalty (metaphorically speaking).


17 posted on 01/11/2021 10:57:38 AM PST by ConservativeInPA (See Profile: I'm giving up.)
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To: marcusmaximus

Bye Martha!


18 posted on 01/11/2021 10:58:31 AM PST by RightGeek (FUBO and the donkey you rode in on)
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To: marcusmaximus

SSDD.


19 posted on 01/11/2021 10:59:05 AM PST by mewzilla (Break out the mustard seeds. )
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To: nutmeg

Kelly has taken about 25%-33% of MacCallum’s daily audience depending on the day.

Not including the day he beat her completely.


20 posted on 01/11/2021 10:59:34 AM PST by marcusmaximus
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