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The emotional thinkers (generally, liberals) will always try to move the argument away from the black and white of the facts and towards the emotional tug of a particular position.

Having been unfortunate enough to have spent a good portion of my life around these types of people, I can tell you that they can be broken, and somewhat easily, but it requires psyops rather than logical argument because, as you pointed out, it isn't logic that drives them.

There are quite a few techniques you can use to beat an SJW down slowly over the internet, but start with the easiest one (if you have the stomach for this sort of thing):

ISOLATE THEM

The average leftist's most driving force is his desire to be one of the crowd, to be one of the cool kids, to feel like he is on the winning side (the Left has been very successful portraying themselves as the cool kids). Take that away, and he'll break. Example:

[argument over any inane thing]

Lefty: Oh, well obviously what's making you say that is that you hate colored people. Racist much?

Machiavellian Conservative: Whoa! Calm down, dude. We were just talking about [inane thing], here. You just went off the rails into some kind of paranoid episode.

Lefty: BS - you obviously hate black people, just like all right wingers!

Machiavellian Conservative: What the hell is wrong with you? Everybody here was just having an intelligent conversation about [inane thing] and you start spewing a bunch of conspiracy theory stuff? Are you OK?

Lefty: You're the one who isn't OK! You're a nazi!

Machiavellian Conservative: Whoa! So now people who disagree with you are National Socialists? What the hell are you so angry about? You're freaking everybody here out. We were all enjoying a good chat about [inane thing] and all of a sudden you're screaming about conspiracies and nazis? WTF?

Lefty: Conservatives ARE nazis! I'm a progressive, not some hate-filled bigot right-winger!

Machiavellian Conservative: Dude, I've had plenty of discussions on this board with progressives and they've all been reasonable, intelligent people who can have a civilized debate, not lunatics screaming about nazis and boogeymen under their beds. Seriously, you're embarrassing everybody here.

You get the idea. It might take a few, but you will wear him down. It works best if you don't give a damn, too. No matter what accusation or BS he throws at you, you just laugh and plod on with the psyops.