[Bubba Ho-Tep]

Simple filing by CAT to protect their trademark CAT which Cat and Coffee is using on apparel.

Yep. Caterpillar does a nice business on their licensed apparel, and if they don't defend their trademark every time, then the next time someone will simply point to this case say, "See, they don't defend their trademark, therefore it is null and void." Even if they lose this one in court, they benefit from demonstrating a strong defense of their trademark. Don't blame Caterpillar. Blame trademark law.

[Hot Tabasco]

Don't blame Caterpillar. Blame trademark law.

No, I blame Caterpillar. Let them go after a legitimate trademark infringement rather than a coffee shop.

This is just as ridiculous as kicking an 8 year old kid out of school for using his thumb and forefinger and pointing it at another kid............

[redshawk]

You make sense.
Lawyer?

[Steve_Seattle]

"Even if they lose this one in court, they benefit from demonstrating a strong defense of their trademark. Don't blame Caterpillar. Blame trademark law."

Go suck Caterpillar's rear end. They are only making themselves look foolish with this lawsuit. This tiny coffee shop's clothing sideline will not affect Caterpillar in the slightest. They are NOT competing for the same market as Caterpillar and only an idiot or a lawyer would think so.

[fidelis]

"Caterpillar does a nice business on their licensed apparel, and if they don't defend their trademark every time, then the next time someone will simply point to this case say, "See, they don't defend their trademark, therefore it is null and void." Even if they lose this one in court, they benefit from demonstrating a strong defense of their trademark. Don't blame Caterpillar. Blame trademark law."

Yeah, I can totally see how the Cat and Cloud apparel line could be mistaken for that of Caterpillar: