Posted on 01/15/2019 7:40:45 PM PST by TigerClaws
New Gillette ad 'We Believe: The Best Men Can Be' has caused firestorm for tackling theme of 'toxic masculinity'
It was directed by Kim Gehrig, an Australian-born and London-based ad director who has previously shot commercials for Uber, Gap and UK's John Lewis
Her ad for feminine hygiene firm Libresse - known as Bodyform in the UK - featured singing female genitals
Other work includes a short film suggesting Australian men turned to bodybuilding because of bullying
Somesuch's previous work includes an unsparing look at periods with the hastag #BloodNormal She has tweeted anti-Trump messages and spoken of her pride about giving female directors 'a fair shot'
By Ruth Styles For Dailymail.com
Published: 19:26 EST, 15 January 2019 | Updated: 21:50 EST, 15 January 2019
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The director behind Gillette's controversial new ad is a woman whose past work includes an ode to female genitals and a short film that explores 'toxic masculinity' featuring a protagonist whose life crumbles when he becomes addicted to steroids.
The Gillette ad, called 'We Believe: The Best Men Can Be', takes aim at bullying and sexual harassment and has been viewed more than four million times on YouTube around the world, although it is only being shown fully in the U.S.
But while it has amassed 85,000 likes, it has also racked up 347,000 dislikes with some of the 98,657 comments below accusing it of being 'anti-male and anti-white' and of 'spreading pure propaganda and indoctrination.'
Kim Gehrig, the director of the new ad, is an Australian mother-of-two who lives in London, England, and has a lengthy history of taking aim at social ills through her work.
(Excerpt) Read more at dailymail.co.uk ...
That’s what I read too. They throttled it way back. It was 10 to 1 and climbing before Google’s Plunge Protection Team kicked in.
On Linked-In, you’d like a post against Gillette and a message ‘Network Error Occurred’ and the like would erase itself.
Or is it a spoof? Some of these ladies are so ugly that they are in no danger of having a man try to kiss them.
Solid post. Went through a bit of that lot in the last three years. Finally on the upswing after a ton of work.
At least the guy didn’t go gay or pedophile! lol
Australia is a mess. They just outlawed encryption too. Of all the manly places in the world, Australia was the place too.
Thanks...what the hell is it with these companies????
You mean the “pool boy”...
Well, that we know of, I guess. Gad!
I know. It’s a darn shame, too. It used to be one of the most appealing places to go visit and to emigrate.
I always thought it was an historic photo. Could be wrong, but its been on the net for 20 years at least.
Oh definitely!!
[ and a message Network Error Occurred ]
That’s a Yahoo tactic, too.
“Temporary Network Error”.
Happens on the most controversial, oops, anti-Leftard comments.
Gee, imagine that. What a coincidence.
Been awhile since I saw that one.
And where is dear old Dad? No doubt kicked out but footing a good portion of the bills.
I don’t know why Coke didn’t just have the 3 of them share the Pool Boy. I suppose that will be next.
They have decided this is their target audience. Or they’re trying social engineering (most companies do). Like the Greek yogurt company a couple of years back.
Breakdown of the family, gay marriage. This will not end well. Not in the short term.
Which is why my tagline is my tagline.
If that were true, why then do corporations settle embarrassing lawsuits quickly with an iron-clad confidentiality clause?
“If that were true, why then do corporations settle embarrassing lawsuits quickly with an iron-clad confidentiality clause? “
You’ve posed an interesting question. I went looking for an answer and the answer about whether bad publicity hurts is, it depends. The Kaepernick commercial gained Nike six billion dollars. Proctor and Gamble’s stock climbed after the insulting Gillette commercial. I found this:
https://theculture.sg/2015/11/there-is-no-such-thing-as-bad-publicity-to-what-extent-is-this-true/
I agree. This disintegration is startling.
The Tribulation period cannot be that far off.
I will not presume to set a date for it beginning.
I WILL say society is breaking down. Yes, it’s had an effect on my circumstances as well. Everything that was once good and normal has been in decline. It’s pretty hard to escape the effects.
STEEPER decline since the coronation of the Lying Kenyan.
The evidence is all around us.
I’m not saying he’s the Antichrist, I’m just saying he’s a major false prophet at the very least.
The mass number of idiots who worship at his feet, TO THIS VERY DAY, continues to astonish and alarm me.
ok, dollar shave club unless somebody else wants to weigh in on why they suck
Go online and buy yourself a decent safety razor, decent shave soap like Chisled Face, Feather double edge blades and a styptic pencil. Then start shaving like a real man. You will also save $100s of dollars a year.
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