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she has leveraged her assets to gain both fame and money.”
Yup. She has both and she is 100% dependent on venture capitalists. Thus, her products are shallow and boring just like Kim.
“Didn’t you read the article?” she says in jest. Kylie Jenner invested her own modeling earnings as her startup funds. She is sole owner. She pays her mother a management fee, pays the Internet vendor, pays the product developer/manufacturer.
She’s not dependent on anything but the tastes of her customer base. If trout-lips go out of fashion, she can get out of the lip-color business and into some other hustle ... or live on her dividends, if she’s investing sensibly.