I wouldn’t fine the players or the team. They should penalize the team. Assess a 15 yard penalty for unsportsmanlike conduct on their first offensive possession. They will start 1st and 25. See how long we have kneelers.....
Yeah.
And enforce that penalty on the total of kneelers. 7 kneelers?
That a 15 yard penalty on each of the next 7 first down possessions.
Oh Yeah!