I'll tell you what has these owners so upset. It has nothing to do with Trump's allegedly "divisive" and "offensive" comments about telling an S.O.B. player that he's fired. It was his suggestion that maybe fans should just walk out of the stadium.
And they already have: TV viewership this season is down 9%, compared to the 2016 season, which was already down 12% from 2015 season. And it appears stadium attendance is significantly down, too. In snort, the NFL's literal pandering to the social justice warrior crowd is going to tremendously hurt the league financially far worse than the league offices admit.
Let's see what the NFL league offices think when TV viewership drops 30% and stadium attendance drops 25% or more across the board. Roger Goodell could have put a stop to this back in August 2016; instead, he let it fester and now the league is going to find out the hard way by upsetting the fan base.
In the psych-ops war with the communists/statists that we are waging, President Trump did more than say what some of us already were saying, and he did more than suggest to others that had not thought of it yet, that leaving was a good idea. No, by saying what he said, he empowers and legitimizes for the average guy, a complete rejection of the NFL/MediaEmpire money machine. What started as a trickle of fans and has become a stream, may become a full-fledged exodus that will be permanent and upend the whole pyramid scheme that includes NFL “charities,” tax deductions, and tax-payer subsidized stadiums and other perks.