In fact, it caused such a revolution that it even affected the Wrigley Company. Why? Because while people in supermarket checkout lines in the past would be tempted to buy chewing gum in the checkout display, today those same people waiting in line now using their touchscreen phones instead, which has hurt sales of any item on the checkout line.
Now THAT'S a different take! I wonder if anyone has done a study to document the change? How much has it cut the sales of the National Enquirer? Enquiring minds want to know.
In fact, it caused such a revolution that it even affected the Wrigley Company. Why? Because while people in supermarket checkout lines in the past would be tempted to buy chewing gum in the checkout display, today those same people waiting in line now using their touchscreen phones instead, which has hurt sales of any item on the checkout line.
I noticed that recently at my local supermarket. The rack on the left of the register entry is devoted to gum and mints, to the right, to candy bars. What's no longer visible on either rack is rolls of Lifesavers candy. I don't know if the iPhone had any effect on that or not. It's funny.
Just think of all those dusty copies of National Geographic and Time magazines going unread on coffee tables in doctors and dentist offices. Everybody is now busy on their mobile devices.