If you were to compare Steve Jobs presentation of the iPad years ago, to the video of Microsoft's presentation of the Surface years later, you would see many copycat phrases and images in the Microsoft video. Microsoft did indeed copy the Steve Jobs presentation. Right down to the removable lid cover clicking in place with magnetic catches.
Consumers have short memories. *sigh*
It's a damn shame Steve Jobs died at age 56. The world would have benefited considerably by his continuing at Apple's helm for the past 6 years.