I never went on Spring Break because my university ran on a trimester schedule. We did not get a Spring Break (though classes wrapped-up in mid-April which gave us an early jump on the summer job market).
About ten years ago they changed to a traditional schedule with a Spring Break. Word is that the Florida Tourism Bureau wrote a whopping check to get that done.
I never went on a spring break because that was an opportunity for me to work full time so I could pay my own way! I got one year paid for playing baseball, tested out academically and got credit for 12 hours of classes, graduated a semester early with student loans of ....$1700.