Before: Uncool.
Now: Extra Uncool with turbo-boost.
LOL!!
I can remember the days when getting the Sears catalog was the highlight of the year. Those days are gone.
They need to think about their customers, who they are. They may have many Trump voters among them. More so than fancy, high-end stores in NYC or LA.
LOL. I remember being a pre-teen and teen and being mortified if I had to walk into a Sears or worse, a Kmart, with my mother.
The Sears in our mall had more than half its floor space converted to a Whole Foods.