If you don't get a majority of non-social-conservative voters you will not carry 5 states.
Look, if Romney ran like Trump is now he would have been President. Not only that, Romney let the media identify him for months without hitting back... His campaign sat on money (or mishandled it) by buying local markets whereas Obama was buying less expensive national cable ads. It goes on and on.
To claim that a candidate will always lose unless they get a 'Cruz Christian value' voter belies the facts. Besides, I happen to know some 'spirit filled' people who ignore the horrors of abortion when voting - a terrible decision, but they are still forgiven.
There you are again, all concerned and agonizing over Cruz’s Christianity.