[Swordmaker]

My wife wants one but everything she tries on looks like an aviator piece on a 5 yr old... massive and cumbersome

The Apple Watch Sport is available in a gold tone anodized Aluminum finish in a 38mm size that is quite small. My girlfriend loves her black version of that Apple Watch and she is quite feminine.

38mm Apple Watch in gold tone on a woman's wrist

Compare that to the Samsung Gear watch on a woman's wrist:
Samsung Gear Watch on a woman's wrist (not sure of the measurements)

There supposedly is a Samsung Gear watch also at 38mm, but I don't know if this is it. Anyone?

Here's another side-by-side comparison of the round Samsung Gear watch with the 38mm Apple Watch on a woman's wrist:

[BlueNgold]

Glad yours likes hers. I really do think women’s wearables are an under tapped market.

The Apple still meets the unattractive bar for mine. Just not her taste or style for an everyday device.

The market is now proven, and the technology is improving.

I expect soon my wife will have some options more to her liking.