The premise of the article was that the NFL picked the act. My point was that halftime act selection is guided by the goal of maximizing ad revenue by attracting a large and desirable audience demographic.
No, the article simply announced who was selected, it did not say who did it. YOU said that the halftime show was a revenue generator for the league (”For the NFL, halftime is the Superbowl’s great money spinner”) and I pointed out that the league does not make money on the halftime show. Face it, you were wrong. There’s no shame in being wrong, nobody can have all the facts, there is shame in being unable to admit it.