But in true FReeper fashion, you immediately jump to an unwarranted conclusion. Thanks for the dialog.
Those are not "passed off" as part of the programing. You just missed the segues from programing to advertisement because they are spoken by the person who is doing the airtime. Rush, Mark Levin, Sean Hannity, Michael Savage, Brian Sussman, Tom Sullivan, Larry King, George Noory, all of them advertise for Lifelock or one of the other Identity security companies the same way, segueing into and out of the commercial smoothly. There really is no way to do this type of radio ad differently. There's no background music to run in it. It is the time honored way professional radio announcers do advertising in talk radio.
I jumped to no conclusion. You inserted your comment criticizing Rush in an thread about Rush talking about Apple. . . and others have complained that Rush "advertises for Apple" as a paid shill.
Thanks for your dialogue.