Posted on 09/14/2015 10:56:43 AM PDT by Enlightened1
Google hints it may decide to use structured data in its ranking algorithm some day, though the company has previously denied it.
Structured data, structured markup and rich snippets have always been about helping Google and search engines understand your content and potentially lead to Google making your search result snippet richer, with the goal of increasing your click-through rate from the organic results to your page.
Google has said, time and time again, that these are not used in the ranking algorithm to make a Web page rank better. They have said that adding structured markup to your pages won’t directly lead to your page ranking better in the Google search results.
Well, that may change in the future.
Google’s John Mueller said in a Google Hangout this morning (at the 21:40 minute mark) that “over time, I think it [structured markup] is something that might go into the rankings as well.”
He said Google currently doesn’t use this for ranking purposes, but that over time, Google may indeed start using it. He went on to explain his rationale:
(Excerpt) Read more at searchengineland.com ...
Hiding any evangelical, pro-life, anti-homosexual, etc., news from the public but not the feds who could use it to round us up.
I stopped using Google when I discovered Ixquick.
Google’s remarkably rapid references to material posted on F.R. are rather astonishing...
I suspect theyd want to change that first....
Since this is my area of expertise, are they any Freeper Lawyers out there who want to sue Google for a Frooptillion Bucks?
Addind data to MY WEB SITE without MY PERMISSION is a no-no
The article doesn’t say anything about Google adding data to your website.
It’s not possible for them to add data to your website.
They are a search engine. People pay tons of money to make sure their web site shows up in search engines... and then Google tilts the board.
That sounds like legal fight to me.
Yes I know they don’t add code to your files- but they might just as well have- given how the internet works to the outside world containing your customers.
I can see a legal eagle making a convincing argument of that to a jury of ‘gibmedat’ types
They’re a private company, they can rank their search results however they damn well want. Every single search engine is going to rank pages by some algorithm or another, so there is no point in whining that they “tilt the board”.
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