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McDonald's to Simplify Structure, Focus on Customers
The New York Times ^ | MAY 4, 2015, 8:55 A.M. E.D.T. | A.P.

Posted on 05/04/2015 6:10:53 AM PDT by Rodamala

NEW YORK — McDonald's CEO Steve Easterbrook says he's stripping away layers of bureaucracy so the company can move faster to keep up with changing tastes.

During a 23-minute video message posted online Monday, Easterbrook said the company's structure is too "cumbersome" and that it can no longer afford its "legacy structure."

(Excerpt) Read more at nytimes.com ...


TOPICS: Business/Economy; Food
KEYWORDS: mcdonalds
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To: molson209
Focus on Meat Eaters...

McCarnivore!

41 posted on 05/04/2015 10:09:12 AM PDT by QT3.14 ("What Washington Needs is Adult Supervision" - Zero, 2007 campaign)
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To: Rodamala

And stop focusing on ghetto customers.


42 posted on 05/04/2015 10:10:58 AM PDT by dfwgator
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To: Rodamala
Turn off the dinging dinging dinging dinging that is coming from the kitchen and get quieter compressor motors on your ice makers. The ambient noise level is way to high.

Then there is the whole food issue.

43 posted on 05/04/2015 10:14:45 AM PDT by DungeonMaster (God is very intollerant, why shouldn't I be?)
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To: babygene
I think last year they changed the beef they were using in their hamburgers. I used to like it, but since last year I can’t eat it.

I suspect that the change in taste last year has to do with McD's decision to stop washing the burger meat in ammonium hydroxide: http://buzz.naturalnews.com/000893-McDonalds-ammonium_hydroxide-hamburgers.html

44 posted on 05/04/2015 10:23:26 AM PDT by Labyrinthos
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To: Graybeard58; NRA1995

How do you know for sure that you got food poisoning, as opposed to a norovirus with similar symptoms, unless the food was actually tested for a bacterium?


45 posted on 05/04/2015 10:31:01 AM PDT by Labyrinthos
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To: Labyrinthos

My other son, who did not eat Wendy’s poison, did not get sick and wind up in the E.R.

May not be enough evidence for legalists but it’s enough for me.


46 posted on 05/04/2015 11:12:09 AM PDT by Graybeard58
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To: Rodamala

And that old McD’s menu board pretty much matches the one at the In N Out Burger that we ate at in Vegas last week.


47 posted on 05/04/2015 1:29:01 PM PDT by chaosagent (Remember, no matter how you slice it, forbidden fruit still tastes the sweetest!)
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To: moovova

48 posted on 05/04/2015 1:31:22 PM PDT by Jim Noble (If you can't discriminate, you are not free)
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To: 9YearLurker
With McDonald's economies of scale, I am sure they could sell a fresh grilled burger as good as Five Guys's single for $2.75 or so.

I'd buy several a week at that price, as compared to the last time I ate a McD's burger which was about 2003.

But they'd need to strip down their whole system and the menu to what Five Guys has today, which is about the same as what McDonalds had in 1960.

49 posted on 05/05/2015 9:01:09 AM PDT by Eric Pode of Croydon (I wish someone would tell me what "diddy wah diddy" means.....)
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To: Eric Pode of Croydon

Yep. I’m sure they could deliver a decent burger—if that were their priority.


50 posted on 05/05/2015 11:03:53 AM PDT by 9YearLurker
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