Free Republic
Browse · Search
General/Chat
Topics · Post Article

To: ProtectOurFreedom
Challenge...what year did the color stripes disappear? (Seems like yesterday to me). What was the fist product with the new single-color logo? Why was the color stripe logo "so bloody expensive"?

Hmmmmm. The Bondi Blue iMac? in aqua if I remember correctly. And the non-rainbow Apple (wrong order for the colors to be a true rainbow) was printed in spot colors and required six runs through the press in addition to any black print.

26 posted on 03/17/2015 10:43:53 PM PDT by Swordmaker (This tag line is a Microsoft insult free zone... but if the insults to Mac users contnue...)
[ Post Reply | Private Reply | To 18 | View Replies ]


To: Swordmaker; BradyLS

For normal printing on paper, like manuals and disk labels, they could use four-color printing. But for printing on other materials, like the logos on the computer case and the stickers they included with every computer, it had to be spot color. Not many presses could do six colors at once, and multiple passes are next to impossible.

The other major challenge is registration, getting the different colors to line up with each other. Gaps between colors are obvious, so most printing bleeds one color under the other for a tiny fraction of an inch. On the Apple logo, the bleeds are also pretty obvious; so it had very tight tolerances. The stickers were also die-cut, again with very tight tolerances.


33 posted on 03/19/2015 4:32:48 AM PDT by ReignOfError
[ Post Reply | Private Reply | To 26 | View Replies ]

Free Republic
Browse · Search
General/Chat
Topics · Post Article


FreeRepublic, LLC, PO BOX 9771, FRESNO, CA 93794
FreeRepublic.com is powered by software copyright 2000-2008 John Robinson