This is a quote of a person and is not covered by copyright:
>>”As a brand, you don’t really care who buys your product,” says Jo Muse, chairman of Muse Communications, one of the nation’s first multicultural agencies. “You just want them happy — and you want them to know that you see them.”<<
Good, then you won’t care who DOESN’T buy your product. I don’t care about the interracial thing (the ones that care about that are racist liberals who post their hate online and then try to pretend they are “conservatives”).
But kids raised by gays are going to be screwed up for life, as will kids raised by someone covered in tramp stamps. And people who won’t speak English here in the USA can just go to where their native tongue is spoken and quit trying to ruin our country.
No more Honey Maid for me and I hope we get a good groundswell like when whoopy was designated spokesperson for WW.
producers do not understand.
Advertising is not a zero to 100 promotion of product.
Advertising is -100 to 100 percent association of product.
If the ad is bad that pushes the association to the negative and is an inducement to NOT buy the product.
like the “pink sox” effort caused people to stay away from the red socks. (think fashion makeover)