“Budweiser cannot be rightfully called ‘beer’. By all rights, it’s a malt beverage.”
It’s a horrible, tasteless concoction brewed from rice. “Lite” beer doesn’t bear thinking about. I’ve never gotten the point of “lite” beer anyway.
To give fags something to drink.
Originally lite beers were a way to market pilsners (which are lighter in color and flavor to other lagers and ales) to an American public that wasn’t versed in the styles of beer. It even says so on the label. And there’s nothing wrong with a good pilsner... of course none of the America lite beers ARE good pilsners.
I think the purpose was "Tastes Great, Less Filling".
Or maybe it was "Tasteless, Feels Great"?
I tried “lite” beer once. My impression of it was club soda with softer bubbles.