Jaguar made a little splash a few years ago when Ford pressure resulted in them being put together better from the factory according to ONE JD Power study. That doesn’t mean anyone familiar calls the brand reliable over a year’s use, and they’ve sunk again to near Rover range with JD Power.
Jaguars are still at the bottom in True Delta and Consumer Reports.
People buy them because they’re sex on wheels, not because they’re dependable daily drivers. BTW, my wife does work for a Jaguar dealer.
Additionally, the new Jaguars are butt-ass ugly. Literally - they look like chromed suppositories. We have a gorgeous 99 XJ8, and I drive a 97 XJ6, my third XJ6 and possibly my last Jaguar. They’re just too ugly, and my friend the Jag mechanic agrees that the new ones (X type etc) are P’s of S. (Not that I’d buy one) Frankly, I hate computers and gadgets all over cars. Best car in the world (all over the world) for reliability is a Mercedes 240d, manual.