Hasn't this been the whole problem the last few decades? Governments & advertisers have been appealing to "self"-ishness, and it's costing us our society.
I thought this is why there is a preponderence of ED commercials on TV. I particularly like the ED informercial with the very hot “doctor” who has 3-4 people in her discussion group and they are discussing how this brings couples together.
You nailed it. The pervasive message to women is "you can have it all." This, of course, is utter nonsense. Every purveyor of this message is selling something.