MICROSOFT-NOKIA TIES THE KNOT: The Biggest Winners And Losers

Business Insider ^ | 02/11/2011 | Dan Frommer

[SeekAndFind]

Microsoft and Nokia have tied the knot. At least for the near future, Nokia will use Microsoft's Windows Phone 7 software as the basis for its smartphones.

How does this affect the industry?

Well, it's good news for Microsoft, as it now has a major partner which actually has some skin in the game -- something it didn't really have yesterday.

But it's probably bad news for Nokia, as it's unlikely to return the company to glory.

CLICK HERE to flip through the biggest winners and losers from the Microsoft-Nokia deal

[Paleo Conservative]

The only way Microsoft could ensure that there would be a manufacturer of Windows Phones 7 phones.

[DesertSapper]

I love it! The consumers are going to win on this as Windows Phone OS will have a chance to thrive - and push the competition to the next level. Symbian is a old and clunky and not suitable for 'smart' phones while WP7 is.

Android v. iOS v. WP7 v. BBOS fight to heat up soon!

[Ernest_at_the_Beach]

And HP is going with WebOS....RIM also has it’s QNX Operating System...which reportedly will run Android apps.

[SeekAndFind]

This looks like a major boon for Microsoft, which has seen a slow start to sales of Windows Phone 7 since it launched in the fall.

It is also a significant turning point for Nokia, which has seen its share diminish as its operating system Symbian has fallen behind Apple’s iPhone and Google’s platform Android.

Of course this means that Symbian is going the way of the Dinosaur.

It looks like Nokia and Microsoft will combine services, such as Nokia Maps with Microsoft’s search engine Bing and ad platform AdCenter.

Microsoft would provide developer tools to software developers building for Nokia phones.

Nokia will also play a significant role in the future development of the Windows Phone operating system. The Nokia application marketplace will also be added to the Windows Phone app market.

For management in Nokia, this is NOT good news. Looks like a major re-org will be going on. Which means -— LAYOFFS.

[Viiksitimali]

engadget.com
"Look what we've found! This is the first image you'll see anywhere of the early fruit of Microsoft and Nokia's budding new partnership. We have it on good authority that the technicolor phones on show are conceptual devices produced by the two companies. You shouldn't, therefore, go jumping to conclusions about retail hardware just yet, but hearts should be warmed by the familiarity of Nokia's new design -- the shape of these handsets is somewhere between its recent N8 and C7 Symbian devices and there is, as usual for Nokia, a choice of sprightly colors. The trio of keys adorning the new concept's bottom give away its Windows Phone 7 ties, but also remind us that the N8 and E7 are highly unlikely to receive any WP7 upgrade love. The best part about this whole discovery, however, might be that it confirms Steve Ballmer's assertion that the engineers of both companies have "spent a lot of time on this already. ... "

[SeekAndFind]

Thanks, no reason why it can't be shown here .... after all, it's just a proposal