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Samsung: “the iPad is a glorified MID”
Australian Personal Computer ^ | March 15, 2010 | David Flynn

Posted on 03/18/2010 12:38:38 AM PDT by myknowledge

Samsung exec says the iPad is just a jumped-up mobile Internet device, with lack of processing power and connectivity being key drawbacks.

While Samsung’s skunkworks team is busy designing the company’s own slate-based tablet, the Korean electronics colossus has described the iPad as a niche product with limited functionality.

Speaking at the Samsung Forum in Singapore, the director of Samsung Australia’s IT division, Philip Newton, said the future of mobile computing lay with netbooks and Atom-powered slates which offered processing power and connectivity than the iPad.

“A lot of companies have played in the MID (mobile Internet device) market and done a very average job and the iPad, which is a glorified MID, just takes that to the next level.”

“The problems I see with the iPad are its processing power and (lack of) connectivity to a certain extent” Newton said.

“From my point of view, the iPad is essentially an ebook reader with wireless connectivity but no inputs and outputs. I do feel that that slate-type platform has legs but I think the legs need to be far more powerful, for example an Atom-based product which has far greater flexibility, not to mention inputs and outputs. This has more potential than an iPad.”

Newton admitted that the iPad “has its niche” and would provide “an opportunity for the market to expand and accept different products that do different things”.

But netbooks and other devices built around a more standard platform of low-voltage Intel silicon and common IO ports “will be the future of mobile computing, especially because of the processing power.”

“What I’d suggest is the difference between an iPad and an ebook is not massive, and they all have their place, but the larger scale will come from more connected products higher up the tree” Newton told APC.

“There is assuredly a good market for iPads, but there is an even broader market for consumers who want an iPad format but also want more functionality, more grunt, more IO, because while the ARM-based processor in the iPad is a great chip it’s not designed for crunching spreadsheets and all those other things that the traditional notebook does.”

“There will always be the crowd of people who will want their traditional clamshell notebook, and they will continue to be the majority of the market for some time. But as we move forward, bringing some of that functionality into a slate product is from our point of view a no-brainer.”

David Flynn attended the Samsung Forum 2010 in Singapore as a guest of Samsung.


TOPICS: Computers/Internet
KEYWORDS: handleldpcs; ipad; mid; samsung

Samsung is about to release its counterpart to the Apple iPad: the Q1 Mobile Internet Device.

1 posted on 03/18/2010 12:38:38 AM PDT by myknowledge
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To: myknowledge

Although technically correct, Samsung fails with regard to its poor understanding of product / interface design and aesthetics.

They also forgot to factor in the Apple fanboy culture.

That said, yes, the iPad is a glorified MID.

Look out for HP’s tablet, and also this other thing called the Adam, from Notion Ink - they use a unique Pixel Qi display, which allows the device to function as a long-lasting ebook reader, as well as a full-colour LCD tablet, at the same time.


2 posted on 03/18/2010 12:44:49 AM PDT by James C. Bennett
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To: James C. Bennett

Don't forget the Microsoft Courier.

3 posted on 03/18/2010 12:49:48 AM PDT by myknowledge (F-22 Raptor: World's Largest Distributor of Sukhoi parts!)
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To: myknowledge

I think the Samsung needs a few more buttons. Good Lord, is that actually a product they expect anyone to buy?


4 posted on 03/18/2010 12:51:29 AM PDT by ReignOfError
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To: myknowledge

I think the Samsung needs a few more buttons. Good Lord, is that actually a product they expect anyone to buy?


5 posted on 03/18/2010 12:51:40 AM PDT by ReignOfError
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To: myknowledge

Courier is tempting, but two screens are going to make it uncompetitive for the market, and besides, dual screens are not really apt for a computer interface. As an ebook reader, yes, but I don’t think Microsoft is looking into Pixel Qi technology for it. Traditional LCDs are a reource drain, and two of them on a portable device is bloody battery murder.


6 posted on 03/18/2010 12:53:05 AM PDT by James C. Bennett
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To: myknowledge

Of all the ones I have seen so far, the most impressive by far has got to be the Courier. Here is hoping it lives up to expectations.


7 posted on 03/18/2010 1:17:09 AM PDT by SmokingJoe
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To: James C. Bennett

The dual screens allow for one to be used as a virtual keyboard in clamshell configuration.

This should extend the life of the product, since wear on mechanical keyboarsds is a high failure point in todays “No moving parts” low power portables.

Someone at CES had a prototype where one of the screens was E-Ink, but I can’t recall who.


8 posted on 03/18/2010 1:37:02 AM PDT by MrEdd (Heck? Geewhiz Cripes, thats the place where people who don't believe in Gosh think they aint going.)
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To: ReignOfError
The iPad's potential competitors are also crippled in functionality by having to use Windows. It's worth being called a fanboy or a cultist to not have to use that retarded system from Redmond. Just yesterday, my father in law was being befuddled by Windows deciding to save an email attachment somewhere on his C drive and only showing it on his desktop, where he'd indicated it be stored, as an alias. Not a big deal to right click and reveal where the file had been sprayed off to, but rather emblematic of the Bizzaro world approach to the user experience taken by Gates, Ballmer and Co.

BTW for everyone mentioning screen tech on this thread, the iPad uses backlit LED with interplane switching, not backlit LCD screen technology. Of course, OLED would be really nice, but blow the price point. Maybe in a few years' time.
9 posted on 03/18/2010 3:57:40 AM PDT by Goldsborough
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To: Goldsborough

How long is the battery supposed to last on the iPad ?

And how does the external keyboard work when it has no USB or other connections ? Does it use Bluetooth to connect wirelessly ? I don’t really see the iPad ever replacing laptops for serious business use, but having a real keyboard would be nice.


10 posted on 03/18/2010 4:34:46 AM PDT by Kellis91789 (Democrat: Someone who supports killing children, but protests executing convicted murderers.)
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To: Kellis91789
Any external keyboard would be a bluetooth slave or some other unit that uses the ipod standard 30 pin connector port.

Allegedly, the battery lasts for 10 hours use time and 30 days standby.

The ipad isn't meant to replace a business capable clam shell laptop, just to be way more convenient and user friendly than a slapped together low end netbook. Will it succeed? I really don't care, but I like how it pushes the design envelope into the future regardless.
11 posted on 03/18/2010 5:22:06 AM PDT by Goldsborough
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To: myknowledge

The iPad has the same deficiencies as the iPhone — 1) very very limited multi-tasking (probably just with iPod, recorder, etc.); 2) no Adobe flash and won’t play Windows media files. The first problem is like going back to DOS days. The second eliminates a large chunk of the internet. Besides that, there’s no camera.


12 posted on 03/18/2010 8:02:03 AM PDT by The Truth Will Make You Free
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To: ReignOfError
Look at how it is being held. I think Samsung is trying to use the familiarity people have with hand held video games and game controllers to make an easy adaptation to their device.
13 posted on 03/18/2010 12:23:24 PM PDT by Daust
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To: ReignOfError

Look at how it is being held. I think Samsung is trying to use familiarity with hand held games and game controllers to create an easy adaptation to their new device.


14 posted on 03/18/2010 12:23:24 PM PDT by Daust
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