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Snicker. ;-)
Heard about this a few hours ago. Microsoft is spinning it, but the earnings reports speak for themselves.
OTOH, Turner's original statement that he did cartwheels down the hall and that it was the greatest phone call he's ever gotten is stupid unless he's a gymnast that never gets phone calls. It was a simple call from a legal department to notify a competitor that claims about a product weren't accurate. Turner tried to spin it like, "Oh, we're REALLY getting to Apple! They called us to complain about our ads!" In fact, it's a little pathetic that MS acts like it's a great victory that the smaller company reacted to them. The PC shopper ads are good. For MS, after the Mojave and Seinfeld commercials, they're like a masterpiece. How tough is it to follow a seven minute commercial about a stolen leather giraffe that shows Jerry Seinfeld clipping his toenails, though?
The PC shopper ads show people who don't know much about PCs getting sold a PC by a PC salesman who's giving them the computer and trying to convince them to get the PC instead of the Mac. They're good commercials, but...let's face it, I'm a Mac guy and if someone gave me a fifteen hundred dollar PC for free, I'd look happy, too.
Actually, the pricing was still there in the commercial I saw this morning. Nice try though.